Jinan Liancheng Plaza is about to open its doors and welcome overseas luxury brands to land strongly.

Liancheng Plaza, which has attracted much attention from the public, is about to open for guests. As an important part of Liancheng international large-scale city complex, Liancheng Plaza is a characteristic shopping center integrating food plaza, Italian luxury goods collection store, bonded area import and export supermarket, children's playground and theme catering. Liancheng Plaza blooms in Xicheng with a rich and differentiated business combination, which has become the focus of attention in the industry and a wealth highland where many brand businesses gather. The opening of Liancheng Plaza has played a positive role in enhancing the regional commercial value of Jinan West Business Circle. So that the general public can buy high-quality overseas goods with good quality and low price at close range, which not only enhances the shopping experience of the general public, but also repositions the business in the western part of Jinan to a new height in a certain sense.

On the occasion of opening, the author had the honor to interview Wang Meng, general manager of Liancheng Real Estate. Wang Meng said that Liancheng Plaza has created a good place for shopping, leisure and entertainment for middle and high-end successful people who understand life through a relatively high-end combination of department stores, restaurants and entertainment. One-stop prosperous life and brand-new shopping and leisure experience at your fingertips will surely strengthen the fashion consumption trend in Xicheng.

All kinds of overseas luxury brands have appeared together

Prada, Dior, Fendi, Lanvin and other international first-line Italian luxury goods collection stores have landed strongly in Liancheng Plaza, fully meeting the needs of high-end elite consumer groups in Jinan.

the gathering and activity of catering brands is the winning weight to ensure popularity. It is understood that the first floor of Liancheng Plaza is a large-scale food plaza for 1 million diners, which brings together more than 7 catering brands such as Hero Cook, Korean Love Barbecue, Happy Fishing Hot Pot and Mengzixiang Rice Noodles. The catering with different flavors will meet the taste buds of different diners.

in addition, on the first floor of the plaza, there are Italian luxury goods collection shops that gather international first-line brands such as Prada, Dior, Fendi and Lanvin; on the second floor, there are imported supermarkets whose products cover food, drinks, daily necessities, maternal and child products and household appliances; on the third and fourth floors, there are themed restaurants and children's theme parks, where Xinjiang themed restaurants, Cretaceous dinosaur themed restaurants and Haidilao featured restaurants will be presented in a concentrated way. It is worth mentioning that the project also introduced four Vienna hotels, which filled the gap of high-end business hotels in the western city with high cost performance.

Wang Meng said that Liancheng Plaza not only represents another high-quality commercial complex project in the city center, but also means the birth of a more dynamic new business, which will bring more specialized business consumption and leisure experience to millions of middle-class families in the whole region and even the whole city of Jinan.

in addition, in order to satisfy the consumption taste of the younger generation, an O2O experience store for imported goods in Jinan Free Trade Zone has been opened in Liancheng Plaza, which is also an O2O experience store for cross-border e-commerce in Shandong. After experiencing the products, consumers can place orders on their mobile phones or on the PC in the experience store, which is in line with the trend shopping mode of "physical store experience and online ordering".

all the imported goods in the store are subject to real-time supervision by the customs and national inspection departments, so as to ensure the authenticity of each product, and consumers do not have to worry about buying fake goods. In addition, the goods are directly purchased overseas by the company, which reduces the operating cost due to the policy advantages of the comprehensive bonded zone. Coupled with the "front store and back warehouse" model, the intermediate circulation links are reduced, and the commodity prices are generally cheaper than the market price, which can be called "European synchronous price". The debut of the cross-border e-commerce O2O experience store provides a new shopping experience for the "Haitao people" in Jinan.

In addition, it is understood that the Chamber of Commerce in Wenzhou, Shandong Province is located in Liancheng Square, which makes Liancheng Square the focus of consumers in Jinan and even Wenzhou, Shandong Province. More than 5, Wen Shang in Jinan and more than 2, Wen Shang in Shandong Province will definitely bring huge consumption potential to the square.

The second Haidilao in Jinan is strongly stationed in Liancheng Square

It is reported that the second Haidilao in Jinan will be stationed in Liancheng Square. As we all know, Haidilao has always been extremely demanding on site selection. After many visits to major markets and business districts in Jinan, the merchants finally decided to leave the second Haidilao in Jinan in Liancheng Square. The relevant person in charge of Haidilao said that it is the mature business circle, new lots and high-end consumer groups gathered around Liancheng Square that are valued.

It is understood that Liancheng Plaza is located at the intersection of Jingshi Road, Jingshi Road and Weishi Road, and at the golden section of the East and West Twin Cities. West Market Business Circle, Jingsi Road Business Circle and Bayi Overpass Business Circle are distributed around, and there are many high-end communities such as Sunshine 1, New World Sunshine Garden and Poly Center Washington, which gather millions of consumers and 1, white-collar elites.

in addition, the multi-dimensional road network, three-dimensional traffic, more than 2 direct lines to the project, the planned rail transit and the project are directly connected, and the advantageous location is unparalleled. The civil air defense project of Wei 12 Road is just around the corner, Liancheng Square and Harmony Square are interconnected, which can realize the enjoyment of people flow.

"At present, the decoration of Haidilao's storefront has entered the final stage, and it is expected to open in late October. At that time,' foodies' can eat authentic Sichuan-style hot pot without going to quancheng road." Wang Meng, general manager of Liancheng Real Estate Business, told the author. There are many commercial complex projects in Jinan, which can be described as blooming everywhere, and Haidilao, which has always been strict in site selection, finally settled in Liancheng Square, which is not only the need of strong alliance, but also the embodiment of the comprehensive strength of Liancheng Square.

(The above answer was published on October 16, 215, and the current relevant purchase policy should be based on the actual situation)

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