What does hotel management mean?

With the declining profits of Internet cafes, the owners of Internet cafes began to consider changing the management mode of Internet cafes. Some people of insight put forward hotel-style management methods. However, hotel management is the product of western management thought after all. How should it be applied to the management of Oriental Internet cafes? The manager of Spartak Internet Cafe in Chongqing is a manager with many years of hotel management experience. He took the lead in applying the hotel management model to Internet cafes. Many people used to have doubts about this model-although they are all service industries, hotel services are essentially different from Internet cafes to some extent. Hotels require formal services, while Internet cafes want customers to relax. How do Internet cafes organically combine the two? After 1 years of exploration, Spartak proved that hotel-style management is very successful in Internet cafes. Grafting advanced hotel management mode into Internet cafe management will greatly improve the management level of Internet cafe industry. Hotel-style management, as a management concept, emphasizes the strict implementation of systems, processes and standards in management, and tests them with an index system. But it is not a static thing, but should highlight the people-oriented thought on the basis of management and give full play to the subjective initiative of managers. Specific to Internet cafes, we should also combine hard management with soft management, and combine management with "people-oriented". In Spartak Internet Cafe, there is a wireless pager in front of every computer. The surfer presses the button, the front desk gets instructions, and the service staff immediately goes forward to understand the customer's needs. More than 20 shop assistants, well-dressed, use Mandarin in a unified way, and are sure of indoor cleanliness. There is a notepad at the front desk of the Internet cafe, which records the lost and found information of the Internet cafe, including thousands of valuables. Entering such an internet cafe will make you feel like entering a star-rated hotel? As we all know, the establishment and development of any Internet cafe follows five levels: positioning, profit model, key resources and capabilities, business system, cash flow and enterprise value, among which management is very important. In addition, Spartak has become the focus of attention in the industry because of its hardware and software facilities. As early as 2006, this Internet cafe fully used 19-inch Sony LCD monitor, and took the lead in adopting Intel MODT solution in Chongqing. MODT is Intel's latest platform product, and its biggest advantage is power saving. Internet cafe owners know very well that the monthly electricity bill accounts for a large part of the fixed cost of Internet cafes, and even some Internet cafes far exceed the telecom tariff and store rent. The power of ordinary computers is generally around 300W, which is also the reason why newly-opened Internet cafes fully adopt relatively high-priced LCD monitors. In addition to improving your grades, saving electricity is also a long-term solution. Spartak uses MODT's mainframe and an LCD screen, and the overall power consumption is about 50W, far lower than the 300W power of ordinary computers, which can save a lot of money every month. Besides saving money, we should also make money. To make money, we must aim at the customer base. From the moment when "Spartak" was located in Shiqiaopu, Chongqing, it locked in a huge customer base of business people. Because it is across the street from Jinli Hotel, its exclusive business Internet area has also become a very good selling point. First of all, it provides a wireless internet access area, which provides a place for business users with their own laptops to work, while the VIP rooms inside it are isolated from other external areas and will not be interfered by other areas. In addition to the business district and unlimited Internet access area, Internet cafes are also divided into six areas: Tiancai District, Warcraft District, Couples District and Non-smoking Area. You should know: at present, the average charging standard of Internet cafes in Chongqing is 1.5 ~ 2 yuan/hour, while the charging standard of "Spartak" is between 2.5 yuan and 8 yuan. The so-called third-rate enterprises make products, second-rate enterprises make brands, and first-class enterprises make standards. Raising the cost of surfing the internet to a higher level is actually a kind of confidence in one's own strength. Even at such a high price, the attendance rate of Internet cafes during normal business hours can still reach about 90%, which is a very high order of magnitude for Internet cafes in Chongqing. Hotel management in Internet cafes is a concept, not a simple addition of a set of rules and regulations, management processes and index systems. Combining Internet cafe management with people-oriented management, we should not only pay attention to the scientificity and standardization of hard management, but also ignore the pertinence and flexibility of soft management. Leading Internet cafes should give full play to their own characteristics, expand their business philosophy, and find a better development platform and channel for the development of the Internet cafe industry in the era of meager profit.