What is the trend of WeChat marketing?

In 20 14, the number of wechat users has exceeded 600 million, and the number is still increasing 1.6 million, creating a miracle in the field of communication and media! Wechat has won the favor of users with its good compatibility, economy of "free+saving traffic", good user experience and diversified functions. It integrates communication, making friends, information, platform, business and other functions, which makes it beyond the scope of instant messaging tools, so it is very popular! The WeChat era has arrived!

How big is the micro-marketing market? According to the official statistics of WeChat, the registered service number is 2 million. It is conservatively estimated that in the future, there will be 9 million ~100000 users to register their service numbers, including government agencies, institutions, large enterprises, small and medium-sized enterprises, self-employed individuals and so on. Minimum consumption 1200 yuan, there is a market of 108 billion!

108 billion huge market empire, so that all businesses have achieved the ultimate micro-marketing. Wechat gives full play to the social potential of the mobile phone address book, and quickly gathers a large number of people by sending text, pictures, voice and video with the help of the search of nearby people.

On the one hand, with the help of Tencent QQ's stable customer resources, WeChat once again made a perfect promotion.

Tencent users have emotional viscosity and perceptual cognition, so that WeChat can better spread viral advertisements, relying entirely on the power of the public, making WeChat the darling of users and businesses. The popularity of WeChat advertising is imperative!

On the other hand, with the development of intelligent communication technology, the number of WeChat users has increased dramatically. Now there are more than 600 million WeChat users, and the future prospect is immeasurable. Therefore, the potential market of WeChat is the vast blue ocean of advertising development, which needs to be further explored!

The third aspect is the low-cost operation of WeChat. Since WeChat itself is completely free, there is no charge for any function, and the Internet traffic is only 2.4K/ hour. For WeChat, 0. 1 yuan can send thousands of words or dozens of pictures, which is more convenient than other communication methods.

The fourth aspect is the multi-channel and multi-content communication of WeChat. Wechat can send text, photos, sounds, videos, multi-images and other content to fully meet the needs of businesses. The communication mode can be point-to-point chat, point-to-point mass communication, and spread to friends circle through viruses, making WeChat more timely and interactive.

The fifth aspect is the development of WeChat platform. Nowadays, the launch of Micro Mall in official website has further strengthened the marketing of WeChat, and transactions can be conducted online and offline. Wechat membership card, intelligent customer service, micro-activities (scratch music, sign-in, big turntable, World War I to the end), micro-catering, micro-medical care, micro-hotel and a series of developments. Let WeChat marketing be more powerful!

As a beautiful product of the data age, WeChat has expanded the development space of advertising, accelerated the dissemination of information, and brought new challenges to the development of advertising. The disorder of information is becoming more and more serious, the crisis is becoming more and more sudden, and the speed of communication is getting faster and faster. This requires businesses to pay attention to humanized communication, coordinate advertising activities in an orderly manner, and maintain a good mobile Internet environment.

Want to know more about WeChat marketing, you can pay attention to the high-tech WeChat platform (sxbgkj).

In 20 14, the number of wechat users has exceeded 600 million, and the number is still increasing 1.6 million, creating a miracle in the field of communication and media! Wechat has won the favor of users with its good compatibility, economy of "free+saving traffic", good user experience and diversified functions. It integrates communication, making friends, information, platform, business and other functions, which makes it beyond the scope of instant messaging tools, so it is very popular! The WeChat era has arrived!

How big is the micro-marketing market? According to the official statistics of WeChat, the registered service number is 2 million. It is conservatively estimated that in the future, there will be 9 million ~100000 users to register their service numbers, including government agencies, institutions, large enterprises, small and medium-sized enterprises, self-employed individuals and so on. Minimum consumption 1200 yuan, there is a market of 108 billion!

108 billion huge market empire, so that all businesses have achieved the ultimate micro-marketing. Wechat gives full play to the social potential of the mobile phone address book, and quickly gathers a large number of people by sending text, pictures, voice and video with the help of the search of nearby people.

On the one hand, with the help of Tencent QQ's stable customer resources, WeChat once again made a perfect promotion.

Tencent users have emotional viscosity and perceptual cognition, so that WeChat can better spread viral advertisements, relying entirely on the power of the public, making WeChat the darling of users and businesses. The popularity of WeChat advertising is imperative!

On the other hand, with the development of intelligent communication technology, the number of WeChat users has increased dramatically. Now there are more than 600 million WeChat users, and the future prospect is immeasurable. Therefore, the potential market of WeChat is the vast blue ocean of advertising development, which needs to be further explored!

The third aspect is the low-cost operation of WeChat. Since WeChat itself is completely free, there is no charge for any function, and the Internet traffic is only 2.4K/ hour. For WeChat, 0. 1 yuan can send thousands of words or dozens of pictures, which is more convenient than other communication methods.

The fourth aspect is the multi-channel and multi-content communication of WeChat. Wechat can send text, photos, sounds, videos, multi-images and other content to fully meet the needs of businesses. The communication mode can be point-to-point chat, point-to-point mass communication, and spread to friends circle through viruses, making WeChat more timely and interactive.

The fifth aspect is the development of WeChat platform. Nowadays, the launch of Micro Mall in official website has further strengthened the marketing of WeChat, and transactions can be conducted online and offline. Wechat membership card, intelligent customer service, micro-activities (scratch music, sign-in, big turntable, World War I to the end), micro-catering, micro-medical care, micro-hotel and a series of developments. Let WeChat marketing be more powerful!

As a beautiful product of the data age, WeChat has expanded the development space of advertising, accelerated the dissemination of information, and brought new challenges to the development of advertising. The disorder of information is becoming more and more serious, the crisis is becoming more and more sudden, and the speed of communication is getting faster and faster. This requires businesses to pay attention to humanized communication, coordinate advertising activities in an orderly manner, and maintain a good mobile Internet environment.