What are the listed companies that rent apartments for a long time?

Since last year, the development of China real estate market has entered the second half. With the continuous upgrading of regulation, house prices have been basically controlled, but for most people, buying a house is still an unreachable dream. Now the state is vigorously developing the housing rental market, aiming at implementing the policy of not speculating in real estate. At present, long-term rental apartments have entered the golden age of rapid development.

At present, there are many brands of long-term rental apartments on the market, and the most concerned brand is the brand owned by real estate developers. In the past few years, the rapid development of the real estate market has created many large listed real estate enterprises, which have now settled in the field of long-term rental apartments, with Vanke Park as the representative brand.

Park House, a long-term rental apartment brand owned by Vanke, a listed real estate company, was officially launched in 2006. By the end of the year, Park House has entered China 18 large and medium-sized cities, mainly first-and second-tier cities. As a brand owned by a listed company, the capital advantage is self-evident. The housing problem, transformation experience and brand awareness are unmatched by other brands, so everyone calls the long-term rental apartment brand owned by such large real estate enterprises "rich second generation". The parent company gives it not only the aura of the brand, but also valuable experience in business model and sufficient financial support, which is also the reason why such enterprises expand rapidly in the market.

In addition, the hotel group industry, which is closely related to the accommodation industry, has also taken a fancy to the field of long-term rental apartments, among which the more representative listed group Home Inn has also launched its long-term rental apartment brand comma apartment.

Comma Apartment is a wholly-owned brand launched by Home Inn Group. Join hands with Sequoia Capital and Real Home China to enter the field of long-term rental apartments. For other brands in the market, the natural hotel background makes this type of long-term rental apartment have great advantages in construction and management. Comma controls procurement costs with standardized supervision, and its design is more suitable for young people's accommodation concept. Coupled with years of experience in accommodation management, this apartment has been favored by the majority of tenants once it is launched.

For some self-owned brands of long-term rental apartments, they have neither innate brand aura, financial advantages nor management experience, but they have also achieved great success because of their flexible action mode. Some enterprises, such as Rubik's Cube Apartment, have reached the level of listed companies through multiple rounds of financing. In the future, the competition in the field of long-term rental apartments will be more intense. How to win from the cruel market competition is the key point that major brands need to consider.