Briefly describe the relationship between how hotels survive in the Internet age.

It is a necessary way to separate hotel management from all assets. For example, 10 years ago, the house price in our city sold for more than 5,000 yuan per square meter, and a hotel room was built on 50 square meters, 300,000 yuan. The room price can be 600 yuan per room/night, so it is profitable to be a hotel. Now the house price is close to 40,000 to 50,000, and the room is still only for 600 yuan/night. At the same time, the energy consumption cost of hotel operation is rising, the operating material cost is rising, and the labor cost is rising. An obvious account violates the most basic laws of the market economy. Why do so many people get together to build hotels? This is because high-star hotels have become the development chips of real estate and commerce, and hotels have been far away from the essence of the industry.

An enterprise, a high-star hotel, must return to the profit model if it wants to operate in society. But today, the profit model of high-star hotels can't be found, the business model is wrong, and the turning point of hotel industry development will definitely appear. Hotel management companies must first find the right position, whether to do brand management or investment management; For the hotel, how to make the hotel profitable from the design is very worth thinking about. There are two ideas. First, high-star stars must return to the luxurious lifestyle, marry luxury brands and become luxurious life destinations. The second idea is to make a modular profit platform and a good hotel platform, so that room suppliers, restaurant suppliers, entertainment suppliers and coffee shop suppliers can jointly make a hotel life circle and make it a "hotel life city". This is the thinking of the internet, doing business with the platform model.