What are the VI design projects of the hotel?

Minolta believes that hotel VI design is the symbol of hotel image, and a complete set of hotel VI is an important symbol to publicize hotel image, which plays a great role in upgrading hotel brand. It can reflect the brand culture, brand connotation and brand value of the hotel, thus causing consumers to remember the hotel image. Then, what are the main contents and principles of a complete hotel VI design?

Hotel VI design includes:

1, graphic interpretation of hotel Logo

2. Hotel logo recognition system

3. Hotel standard combination system

4. Standard drawing of hotel logo graphics

5, Chinese and English logo and standard combination (standard drawing)

6. Horizontal combination of Chinese and English logos and standards (standard drawing)

7. Vertical combination of Chinese and English signs and standards (standard drawing)

8, logo graphics, Chinese horizontal (vertical) combination (standard drawing)

9, logo graphics, English horizontal (vertical) combination (standard drawing)

10, logo graphics, enterprise's Chinese and English full names (horizontal and vertical) combined standard drawings, Chinese standard words (standards and revisions) and standard drawings, English standard words (standards and revisions) and standard drawings.

1 1, English standard character stroke specification (standard drawing)

12, standard color application effect

13, quasi-color standard color value

14, auxiliary graphics

15, product brand identification (registered trademark)

16. Examples of misuse of hotel logo graphics, misuse of logo graphics and Chinese-English combination, misuse of logo graphics and Chinese-English combination (full name).

17, basic combination regeneration tool, color code regeneration tool

18, hotel designated print font.

19, the hotel mascot

20. The change of the hotel logo on the lightness color ring.