Hello launched "Hello Inn" and "Hello Hotel". Why does a cyclist go to a hotel?

Hello, the introduction of hotels does not happen overnight. As early as a long time ago, the person in charge of Hello announced that they would stay in the hotel to create a low-end living environment. Of course, besides hotels, they also have other plans, such as life museum, science and technology museum and scenic spots. To expand the market by enjoying bicycles and create a series of industries close to people's lives.

It has appeared all over the country at present? Hello, inn? Formally, this may be a light joining mode similar to OYO. There should be more chains in the future to complete their goal of entering the accommodation industry.

1, Yang Lei, CEO of Hello Entering Accommodation, announced early that they would build a low-end hotel for ordinary people. This sentence is not empty talk, and soon Hello began to register a large number of trademarks, such as Hello Light Hotel, Hello Apartment and Hello Inn, all of which have been registered. Joining hotels soon began to appear.

Nowadays, in some cities, people have already seen Hello Inn. Although there is no official public response, many staff members said that many cities have joined in. Hello inns will spread all over the city and become one of the new representatives of the accommodation industry. At present, it is mainly concentrated in Chengdu, Hefei and other cities, all of which are suitable for tourism.

2. The Indian brand OYO, which expanded its market by light joining mode, quickly won the China market. In less than two years, it has become the second largest hotel chain brand in China by joining. Since then, most domestic enterprises that want to be chain hotels have begun to adopt this form. From the development of Hello, they also intend to expand their market and increase the number of hotel chains by joining lightly.

The so-called light joining is actually aimed at some low-end hotels. As long as they ensure good accommodation and invest a small amount of franchise fees, they can hang up big brands. Now the low-end hotels and guesthouses have basically adopted this method.

In order to make money, the bicycle market is saturated. Even with the introduction of electric vehicles, it is difficult to change the situation. With the development of hedonic economy, more and more brands appear, and hello has been in crisis. In this case, using your own brand to create a series of products across industries can help Hello change the status quo.

With the emergence of Hello Hotel, they can slowly change their focus and stop focusing on enjoying bicycles. In the future, the bigger the market, the more money you will make. If it is limited to enjoying bicycles and electric cars, hello will be replaced sooner or later.