Traditional Culture Encyclopedia - Hotel franchise - Brief introduction to the concept of hotel culture

Brief introduction to the concept of hotel culture

Hotel culture refers to the sum of hotel ideas, cultural concepts, value standards, management models, business ideas and material and cultural environment. Every successful hotel has a hotel culture, which reflects the hotel's own characteristics, personality and spiritual outlook. The cultural orientation of the hotel is based on its natural environment, national historical origin, humanistic environment, characteristics of the times, political and economic background, artistic color and management characteristics. Hotel culture is the common values, hotel spirit and management concept of hotel employees. It is something that permeates all the activities of the enterprise and is the soul of the enterprise. Hotels are labor-intensive and emotional-intensive industries, and hotel products are essentially services provided by hotel employees. There are too many factors that affect the quality of service, which can not be achieved only by improving the content of science and technology and using high-tech management. Only by using the subtle influence of hotel culture to manage employees and improve the overall quality of employees is an important means to improve hotel service quality and enhance hotel competitiveness. American management scientist Lawrence? Miller said in the book "American Entrepreneurship": "The future will be an era of global competition. Companies that can succeed in this era will be companies that adopt a new corporate culture. "