520 warm-up activity plan

520 warm-up activity plan (selected 8 articles)

In order to ensure the smooth development of the event, it is often necessary to formulate a careful activity plan in advance. The activity plan can clearly define a specific event for an activity. Approximate direction. How should we develop an activity plan? The following is the 520 warm-up activity plan (selected 8 articles) that I carefully compiled. It is for reference only. Let’s take a look.

520 warm-up activity plan 1

1. Activity format and theme:

The activity is held in the hotel food court in the form of meal sharing, highlighting romance and warmth Valentine's Day atmosphere.

2. Specific arrangements for the event:

1. Venue layout:

Arrange the hotel food court before May 10th (between each dining table and Green plants should be arranged in the aisles, hotel POP flags should be posted, and lighting should be configured);

2. Advertising:

The Public Relations and Marketing Department will be on May 1st and May 10th. Recently, 10 promotional posters were produced and posted in Biyibi Supermarket, Guizhai Road, Fireworks Goddess Square, Xinwen Road, Renmin Road, Jinsha Road, Liuyang River Road, hotel entrances, front halls, and pedestrian streets.

3. Other matters regarding Valentine’s Day activities:

a. Dining starts at 17:30.

b. The public relations and marketing department will order 200 roses before the afternoon of May 19th.

4. Marketing method:

Adopt on-site marketing method. Visitors can go directly to the bar to purchase tickets and dine, and each couple will be given a bouquet of roses.

3. Recipe:

(68 yuan/seven people)

Seven servings of borscht or corn cream soup

Butter Seven servings of meal packs

Seven servings of mandarin duck steak (steak in black pepper sauce/tomato sauce)

One serving of fruit platter

One serving of vegetable salad

1 serving each of red wine/coffee/black tea.

Note: Guests can also order other dishes (including Chinese food) of their own choice. 520 warm-up activity plan 2

Purpose of the activity:

1. Strengthen the corporate cultural atmosphere

2. Understand the voice of beauticians

3. Expand new customers

Activity theme:

520, greetings to beauticians!

Activity time:

20xx year 5 May 20th

Activity content:

Beauty shops can hold your favorite beautician selection event on May 20th for the 520 Beautician Day. Regarding each invited person, Store customers will be given certain prizes and beauty store discount cards.

Session 1: Outstanding Beautician Speech Contest (Beauticians can describe their love for the beauty industry, their life and work, their prospects for the future, and touching stories around them)

Session 2: Game session (this is a small game that both beauticians and clients play, such as Solitaire, you draw and I guess, etc.)

Session 3: Beautician canvassing session (beauty artist canvassing session) The beautician canvasses his or her group of relatives and friends to select the best beautician)

Session 4: Awards session (the outstanding beautician gives an acceptance speech and is awarded the title of 520 Most Beautiful Angel, and the manager of the beauty shop issues a certificate and prizes, etc.) 520 warm-up activity plan 3

1. Activity time

May 20th (Wednesday x) - 21st (Wednesday x).

2. Activity theme

Destiny xx520 shopping spree.

3. Activity content

1. Shopping will give you a romantic mood

During the activity, anyone who purchases a total of xx yuan on xx day (a total of xx yuan for gold and jewelry) , get a piece of passionate chocolate (worth x yuan) or a rose (value open. (Gifts cannot be enjoyed repeatedly, and a single invoice is limited to one)

2. True confession, romantic holding hands

During the event, xx internal broadcast will open an on-demand hotline, and couples can express their true feelings through Form, tell him or her what is in your heart. You can request a song for your loved one, or you can walk into our recording studio and sing a song for your loved one, and we can play it regularly for you. (xx broadcast room is a simple recording studio). You can imagine how romantic and emotional it would be when you and your loved one walk into XX hand in hand, and the internal broadcast will play the confessions that you usually cannot say aloud and the love songs that you have sung or requested for your loved one. thing.

3. Atmosphere Creation

During the event, the music in the store will play some love songs and xx’s Valentine’s Day promotions, and from time to time send xx people’s wishes to all the lovers in the world. Remind people who walk into xx that Valentine's Day is here and it's time to pick a souvenir for your loved one to promote sales during the event.

4. Event publicity

1. Television, radio, newspapers, publicity

2. SMS publicity

3. Event sign

5. Cost budget

1. Gift cost: estimated to be x million yuan (flowers/chocolates are expected to be x portions/day, packages are expected to be x portions/day)

2. SMS fee: x yuan

3. Other expenses: x yuan 520 warm-up activity plan 4

1. Purpose of the activity

1. Grasp 520 Promotional online store planning business opportunities give customers a sense of freshness and stimulate their desire to consume.

2. Increase the number of online store views and attract new customers.

3. Build the credibility of the online store and enhance customer loyalty.

2. Activity time

xxx, month, x day - xxx, month, x day.

3. Activity Theme

I love you with all my heart.

4. Target audience

Targeted at female customers aged xx to xx.

5. Activity content

"I love you, my heart is beating" special offer

Buyers reality show, share your beauty and win gifts!

1. Share and win prizes: Upload real pictures of your baby trying on clothes, write down your inner feelings, and show off your beautiful legs. (Everyone has a prize)

2. Lucky arrival prize. (x people per month)

3. Loyal customer award. (Year-end : Once the target audience is determined, then spread it through appropriate channels, such as Taobao Want Want messages, signature files, baby topics, announcements, QQ, blogs, Weibo, Tieba, gangs, forums, WeChat, etc.

7. Pre-promotion work

1. Supply issues: Determine the products for promotion and prepare sufficient goods. Different products require different promotion methods. Furthermore, for discounted items, large products should be selected as promotional items. During the promotion period, goods will sell faster than usual, so adequate stocking is a guarantee.

2. Do a good job in after-sales service: The increase in order volume has brought about a large number of after-sales service problems. We must fully communicate and coordinate with customers to ensure the satisfaction of every customer.

3. Determination of customer groups: Find the right consumer groups and create targeted promotion plans. 520 warm-up activity plan 5

1. Activity theme

Love blooms in the era of passion.

2. Event time

May x-May 20.

3. Activity content:

(1) Love song duet and true confession

May 20th xx: xx——xx: xx, children on the x floor A special area has been opened on one side of the area, and a live microphone is connected to the shopping mall broadcast room. Couples can sing or express their true feelings to him or her through love song duets or true confessions. And broadcast instantly through shopping mall radio. At the same time, exquisite gifts are prepared for each couple.

(2) Romantic lover’s rose fragrance (5.20)

During normal business hours on May 20, customers can go to the promotion service desk on the 6th floor to receive a rose for free (limited to xxx branch). If you spend xxx yuan in cash on the same day, you will get a box of exquisite chocolates for free.

Tips: The consumption amount does not accumulate. A single cash register receipt (for cash purchases of xxx yuan) is limited to one chocolate. The excess amount will not be given repeatedly.

4. Media promotion

1. Media selection: "xx Evening News".

2. Page size: 1/3 of the "xx Evening News" page is in red.

3. Release date: May 20.

4. Expenses: xxx yuan.

5. Expenses

1. Exhibition board x block: xxx yuan.

2. Door lintel x block: xxx yuan.

3. Print advertising: xxx yuan.

4. Gifts (roses, chocolates) are the responsibility of the Asset Operation Department.

5. Audio cost: xxx yuan.

6. Other miscellaneous expenses: xxx yuan.

Total: approximately xxx yuan (the cost of roses and chocolates is not included).

6. Tips

In this event, VIP cards can use the discount function. 520 warm-up activity plan 6

Purpose of the activity:

1. To welcome the online Valentine’s Day peak season and build brand publicity.

2. Increase sales to give customers confidence and create conditions for stocking up in May.

3. Maintain good customer relations.

Event theme:

Welcome May Day, big discount on xx refrigerators.

Activity time:

20xx, x month x-x (the actual operation effect is good, extended to x month x).

Preliminary work:

1. Communicate specific operational details with shopping mall leaders, mainly price, venue, personnel, and material support.

2. Promote in the xx market on xx: put up posters and pack tricycles, and put up posters in front of the mall on xx.

3. Check inventory and on-site materials on xx.

4. Refining the unified rhetoric of the event: xx manufacturer will conduct promotional activities in advance on May 1st, sell at special prices and give away exquisite gifts.

On-site operation:

1. One arch, two tents, two product inflatable models, one "United Nations Energy Saving Gold Award" roll-up banner, and two poster boards.

2. x prototype output.

Activity fee:

Packaging tricycle (x units) xx yuan, transportation cost xx yuan, temporary promotion xx yuan/day × 2 = xx yuan, ***xx yuan (venue There are shopping mall applications).

Activity summary:

1. During the period, ***x units were sold, accounting for xx of the xx units sold in the month. The main competitor’s monthly sales volume was xx units.

2. We have fully publicized the "May Day" peak season, and the sales volume in the seven days of "May Day" was xx units.

3. Customers picked up xx units that month, which is the highest record in history. However, due to unknown factors and other factors, the best-selling models (xx, xx, etc.) began to be out of stock on May x, which affected May Day sales. (There are no agents in this area, and they are radiated from Nanning agents.)

4. Make the sales of refrigerators in the xx market have a clearer theme: energy saving, and making xx better. (Unexpected gain)

5. Gained the trust of customers. 520 warm-up activity plan 7

1. Activity theme

Time is silent - true love is eternal.

2. Event time

May 20, 20xx.

3. Activity location

Store and surrounding areas.

4. Theme Explanation

The theme highlights the jewelry store’s grand theme of online Valentine’s Day to send warm and romantic service wishes to customers.

5. Purpose of the event

Mainly focus on warm, romantic, carnival and game activities, in line with the trendy theme of online Valentine's Day. Close the relationship between the company and new and old owners and customers, establish the company's reputation, and enhance customers' recognition of the company. Establish a strong brand for online Valentine's Day activities to influence the store. Through this activity, the company's image and social reputation will be further enhanced.

Specific activity plan 1: Be happy when you enter

The first 10 shoppers on the day of the activity will receive a diamond ring worth 688 yuan;

And during the activity There will be a limited sale of 100 colored gold rings priced at 68 yuan on the same day;

A rose will be given as a gift.

Specific activity plan 2: Table tennis sucking exhibition match

Theme: The secret of "attraction"

Awards: Attraction Award

Organization method: Four groups of lucky couples/families are randomly selected from all the people on site. Each group chooses one person to be responsible for sucking up the table tennis balls from one place to another with a straw, and one person to be responsible for holding a tray or a small basket. The winner is the couple/family that sucks the most ping pong balls for three minutes. This competition is divided into two rounds, with four groups in each round. The winner will receive an attractiveness award.

Reward mechanism: The winner will receive a piece of exquisite diamond jewelry awarded by the company.

Organizational method: 4 couples or couples are randomly selected. The woman covers her head with a red hijab, and the man wears a bow tie. Anyone who peeks is considered a violation and will be disqualified the fastest. for the winner. This competition is divided into two rounds, with four pairs in each round, and the winner will receive the Tacit Lover Award.

Competition supervision: On-site customer registration or random drawing

Reward mechanism: The winner will receive a piece of exquisite diamond jewelry awarded by the company. 520 warm-up activity plan 8

1. Activity theme

Your youth, my happiness

2. Activity purpose

1 , Increase new customer sources through the beauty salon’s 520 Valentine’s Day event

2. Consolidate the old customers of the beauty salon

3. Through activities, let more people know about our beauty salon and promote it Our brand

3. Event time

20xx, x month 28 - 20xx x month 5, 20xx

4. Activities objects

All female customers

V. Activity content

1. During the activity, consumers in the beauty salon can enjoy free foot massages to relieve the stress on your feet.

2. Customers who enter the beauty salon can enjoy a 12% discount.

3. During the event, customers who spend more than 580 yuan will receive a bottle of facial cleanser as a gift.

4. Customers who spend more than 780 yuan in the beauty salon will receive a bottle of moisturizing liquid as a gift.

5. Customers who spend 980 yuan or more in the beauty salon will receive a free evening skin care set.

6. Customers who spend more than 1,280 yuan in the beauty salon will enjoy a 20% discount and a free set of original solution.

6. Promotion of the event

1. Promotion time of the event: June 20, 20xx - May 5, 20xx

2. Promotion method:

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a. Place two roll-up banners with detailed information about the beauty salon in front of the beauty salon

b. Hang a banner with the theme of the beauty salon activity on the beauty salon store.

c. Large posters can be posted nearby to promote the activities of the beauty salon.

d. Distribute leaflets near the beauty salon.

7. Things to pay attention to

1. The advertising image of the event must be designed to be very contagious, otherwise it will not achieve the effect of attracting customers, with the theme of restoring youth.

2. During the event, all employees of the beauty salon must behave in a standardized manner. They must stand and sit in a correct posture. They must agree to smile and say hello to customers when they see them. The professionalism and team strength of the beauty salon's services must be highlighted.

3. Make appropriate arrangements inside the beauty salon to make the beauty salon full of 520 Valentine’s Day atmosphere.

4. You can organize activities with nearby supermarkets or stores and use the beauty salon’s 520 Valentine’s Day coupons as gifts.