Traditional Culture Encyclopedia - Hotel franchise - The attributes that hotel services do not have are
The attributes that hotel services do not have are
Tangible and intangible: Hotel service is an organic combination of tangible and intangible. Tangible refers to the completeness, sanitation and beauty of hotel service facilities and equipment, as well as the gfd of service personnel. It is a tangible thing that guests can observe through vision, which has an important impact on hotel service.
Invisibility is not the essential attribute of hotel service, but an important attribute that distinguishes all service products from tangible industrial products. Invisibility refers to the scientific service process, the rationality of service items, the service efficiency and the attitude and skills of service personnel.
Production and consumption: the production and consumption of manufacturing industry are separated, while the production process and consumption process of hotel services are synchronized. Only when guests start to consume can they provide service products.
* * * Sex and personality: the provider of hotel service is human, and the receiver is also human. Guests have a * * * demand for hotel services, which constitutes the basis of standardized and scientific service standards, such as appropriate lighting, temperature, delicious dishes, fast check-in and check-out procedures, convenience in understanding information, and enthusiastic attitude of employees.
Direct and indirect: Hotel service is a comprehensive product, both face to face and not face to face. If a guest has a demand, he needs face-to-face contact with the service personnel, face-to-face consumption and face-to-face service, and the quality of service is tested face to face by the guest. This is the directness of service. Such as reception in the front office of the hotel, baggage escort by bellman, restaurant service, etc.
Indirectness means that some hotel service providers don't directly face the guests, but only contact them through their products or voices. Of course, if there are guests on site, the indirect service also needs to be adjusted and changed.
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