Traditional Culture Encyclopedia - Hotel franchise - Hotel marketing skills
Hotel marketing skills
Hint 1:
Before selling products, hotels should fully understand your products and competitors, and learn as much as possible about the market prospects.
Tip 2: Personal image and self-management
Your appearance, voice and positive attitude are all important. Before you step into a potential client's office, you must put aside all anxiety, self-imposed or boss-imposed pressure, frustration and fatigue, and give the client a vibrant and energetic mental outlook. Customers will know whether you are in a good mood through your external image, and your emotions will be infected, and of course, negative emotions will also be infected.
Tip 3: When selling, listen actively.
This is not born, you must work hard. Listen with "three ears": listen to what the customer is saying, what he didn't say, what he wants to say but needs your guidance. Effective listening is a very powerful tool in professional sales. What you need to do is, don't talk when facing customers, listen carefully, then concentrate and ask open-ended questions.
Tip 4: Watch your mouth, and pay attention to what you say during the sales promotion.
Think about the 30 second rule. Whenever talking about the characteristics and benefits of selling products, pause for 30 seconds to see each other's reaction, and then ask, "Am I right?" Or "What do you think?" Never keep selling unless you are sure that he or she understands what you mean and agrees.
Tip 5: Take the initiative to ask and expand business.
If the customer has been with you and responded positively to the main points without further questions or concerns, then you can end your topic.
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