Topic selection direction of hotel management graduation thesis

The topic selection direction of hotel management graduation thesis is as follows:

Hotel management is an industry full of challenges and opportunities. With the continuous development of global tourism and the increasing demand for tourism, the importance of hotel management has been paid more and more attention. Therefore, it is very important for students majoring in hotel management to choose an interesting, practical and cutting-edge topic for their graduation thesis.

The following are some topics that can be considered in the graduation thesis of hotel management major:

1. Hotel brand management: Discuss the importance and practical methods of hotel brand management, analyze successful hotel brand management cases, and study how to improve the popularity and influence of hotel brands.

2. Hotel service quality management: study the principles and practical methods of hotel service quality management, analyze the key success factors of hotel service quality management, and explore how to improve hotel service quality and customer satisfaction.

3. Hotel marketing strategy: analyze the characteristics and practical methods of hotel marketing strategy, study the key success factors of hotel marketing, and explore how to formulate effective hotel marketing strategy to attract more customers.

4. Hotel human resource management: study the principles and practical methods of hotel human resource management, analyze the key success factors of hotel human resource management, and explore how to improve the job satisfaction and performance of hotel employees.

5. Hotel environmental management: discuss the importance and practical methods of hotel environmental management, and study how to improve the comfort and safety of the hotel environment and how to reduce the impact of the hotel on the environment.

The above are several topics that can be considered in the graduation thesis of hotel management major, and each direction has extensive research space and practical value. Choosing the right subject direction and conducting in-depth research and discussion will help to improve their professional ability and employment competitiveness.