Brief Introduction of Huangshan International Mountain Bike Race in China

Nuodiwei Company, Bi Ke Mountain Bike Race Organizing Committee, Norwegian Embassy, China Bicycle Association and Huangshan Municipal Government jointly created the brand competition of China Huangshan International Mountain Bike Festival. Through the annual Huangshan International Mountain Bike Festival, the economic, trade, sports and cultural exchanges and development between Huangshan and Nordic countries will be further promoted.

Turn your passion for sports into your passion for commercial products. Sports economy (Olympic economy) has been proved by a large number of practical cases to promote the economic development of a city and a country, which is also an important reason why cities all over the world actively promote major sports events. Make full use of the professional sports event management experience of Nuodiwei Company, foreign and domestic professional teams, complement Huangshan's rich natural resources and manpower advantages, and develop the interest and possibility of world-renowned companies investing in Huangshan, push Huangshan's outstanding enterprises and products to the Nordic countries' markets, and develop the economic and trade development of Huangshan and even Anhui and Nordic countries. Make Huangshan not only a famous tourist attraction in China, but also a famous sports and cultural city at home and abroad.

On April 15, 2006, the first "Zhongkun Huangshan International Mountain Bike Festival" will bring mountain biking to the picturesque Huangshan Mountain, Hongcun Village and Xidi Village, UNESCO World Heritage Sites. In this 90-kilometer undulating, changeable and challenging terrain, and in the unique and beautiful scenery, let us experience unusual mountain bikes.

The first China-Kunming Huangshan Mountain Bike Festival, jointly organized by Nordiway, China Bicycle Association, Huangshan Municipal Government and Norwegian Bi Ke Mountain Bike Festival (the world's largest mountain bike marathon, with 1 1000 participants), perfectly combines China's traditional culture and bicycles with international brand standards.