How much discount is the membership card of Hanting Hotel?

Hanting membership card has four types: star membership, silver membership, gold membership and platinum membership. As shown in the figure:

Hanting Hotel Hanting Hotel is the founding brand of Zhu Hua Hotel Group. . Ctrip.com (NASDAQ: CTRP) and Home Inns (NASDAQ: HMIN), two Nasdaq listed companies, were founded by Mr. Miracle, the founder of Zhu Hua, and launched Hanting Hotel for the third time in 2005. He named the group after Hanting, and then officially introduced Zhu Hua as the group name on 20 12.

brand introduction

Hanting Hotel is positioned as a standardized economy hotel, formerly known as "Hanting Express", and is committed to providing convenient accommodation experience for business travelers. Hanting's comfortable sleeping system, modern bathroom system, convenient business travel facilities and relaxed hotel atmosphere have created a sense of belonging for travelers from all corners of the country. 2065438+In September 2004, Hanting Hotel released the 2.0 new concept store. After more than a year of planning and preparation, it has gathered the creative crystallization of many design masters from France, China, Taiwan Province Province and China, and reshaped the image and space for Hanting. The design style with great affinity presents a bright and simple fashion atmosphere. The re-planning of space and the initiation of technological revolution fully reflect Hanting's determination to promote refined management. The design of arc bathroom effectively expands the activity space and broadens the field of vision. The three-cavity butterfly pillow launched in cooperation with Natural Wind Company has slightly higher structure on both sides and more stable head support. Through modular design and manufacture, the intensive production of furniture ensures the stability of process quality, greatly enhances durability, improves user experience, and greatly reduces the later maintenance cost, thus defining the standard for a new generation of economical hotels in China.

Brand concept

Brand slogan: people on the road, home in the cold pavilion. Logo concept: Logo graphic adopts the outline of a circular place concept, expresses the image of Hanting Hanma with modern methods, and contains the meaning of "line" and "back", which is very characteristic of express hotel industry; The red arc below Hanma symbolizes the horizon, which not only presents the extraordinary journey scene of travelers on the horizon, but also implies that Hanting Hotel has developed and expanded with the world as its territory. In the design of glyphs, it combines the bright and delicate features of Han elements, and uses rounded corners in details to make the vision more harmonious and rich. The blue of the logo symbolizes neatness, modernity and comfort, and the red symbolizes the warm atmosphere of Hanting as a travel home.

"Han" originally refers to Tianhe and cosmic galaxies. -There is a cloud in the Book of Songs: "Where there is Han, there is light in prison." The Chinese nation is called "Han people", which began in the Han Dynasty. The prosperous times of Han and Tang Dynasties are the two dynasties that China people are most proud of. Since ancient times, China people have been famous for their intelligence, hard work and creativity. China people from generation to generation have continued the spirit of hard work, hard work and simplicity, and created the rapid economic development of China.

"court", courtyard. -The courtyard life of China people always represents the highest realm of harmonious human settlement. Whether Ouyang Xiu's "The courtyard is deep, the willow piles smoke, and the curtains don't count", Lu You's "The courtyard is full of cicadas in the daytime, and people are tired and lazy to shake the fans", or Su Shi's "The courtyard is clear, and the peaches and plums are broken at the beginning", all of them reveal the courtyard complex of China people. The vestibule backyard is not only a pleasant place to live, but also a place to release the soul.

To become a representative hotel brand in China, based on the lofty ideal of Miracle when he founded Hanting Hotel, Zhu Hua Hotel Group subsequently created a number of hotel brands suitable for consumers with different consumption levels and preferences in China.