How to deal with video bloggers after being approved?

After the video bloggers were approved to show off their wealth, on the afternoon of April 17, the online celebrity "Big LOGO Eating Beijing" released a video response saying that the original intention of making a video was just to share an experience with you, and did not want to guide you to consume those things that were too expensive; The "Presidential Suite" video mentioned in the news has been deleted years ago; After that, we will choose the video theme more carefully and present better content.

At the same time, "Big LOGO" humbly accepts and thanks the opinions and suggestions given by the media, and hopes that everyone can urge it at any time. At present, "Big LOGO Eating Beijing" has deleted a number of videos, and the short video with the theme of "What is the experience of staying in a hotel presidential suite of 75,000 yuan" has also been eliminated.

In addition, when searching for "big logo" on a short video platform, a warm reminder will appear below, "Please consume rationally and establish a healthy consumption concept."

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The business behind showing off wealth:

Why do short video platforms have such rich bloggers, just to make money. First of all, it is easy to create a "personal design" that shows off wealth, and it is easy to imitate others. Secondly, you can quickly attract netizens who are curious about the life of the rich by showing off their wealth. Most importantly, showing off rich video content is easy to pass the trial and attract the attention of others.

With a huge fan base, the next step is to realize the traffic. This is mainly achieved by bringing goods, advertising and other forms. At the end of many videos showing off wealth, advertisements for selling cars, houses or watches will be inserted. ?

Some netizens made a preliminary statistics on the network celebrity food anchor "Big LOGO Eating Beijing". One of the 228 videos of Big LOGO228 spent 132785 1 yuan. From February 20 19 to now, he has three main incomes, and the live broadcast income is about 87 195 yuan. Video revenue, nearly 90 days * * * brought 50 thousand. The big LOGO has more than 27 million fans. His star map was quoted at 550,000 yuan. He received the advertisement of 136 and earned 74.8 million yuan, so he earned at least 70 million yuan.

It is not difficult to see how profitable this business is, and it is no wonder that so many people want to be such video bloggers. Of course, there are certain risks, provided that a large investment is needed. People who have no capital base can easily borrow money.