Traditional Culture Encyclopedia - Hotel franchise - Case study of hotel opening preferential activities planning.

Case study of hotel opening preferential activities planning.

First, hotel activities should be based on their own food positioning, depending on whether your hotel is popular, mid-range or high-end

There are two modes of opening, one is high opening, and the other is low opening and high walking.

1, high-profile opening needs strong activities. . Nowadays, it is common to drink beer for free. This kind of business needs to be negotiated with wine suppliers, who provide drinks for free (mostly, snowflakes are on sale, how much can be delivered free of charge for activities, and how much can be delivered in mountain cities in a month). Second, discounts are given, and how many coupons can be delivered as much as you eat, pot by pot, or vegetables.

Third, a little more high-profile is to invite stars, engage in activities to help out and attract popularity. Fourth, you can set up a horizontal alliance, such as finding some hairdressing studios or contacting KTV, using them as vouchers, spending here and sending vouchers to these places, and spending there and sending vouchers to you, so as to attract foreign guests.

However, no matter what activities are held, we should publicize them in advance, because people don't mean to go immediately when they know there are activities, and it still takes time to accumulate.

2, low-key high-walk, that is, low-key operation, trial operation, not much publicity and activities. Do some activities for customers who arrive at the store, rely on word-of-mouth publicity, and make internal adjustments on the other hand.