Traditional Culture Encyclopedia - Hotel franchise - How to optimize the hotel website to attract more reservations?
How to optimize the hotel website to attract more reservations?
Survey keywords and platforms: according to the main business of the website, people are oriented, and how to find hotels when customers have needs; According to data analysis, enter the platform and let more people see it. Use SEO to win the exhibition volume of hotel websites;
Cultivate customer groups: regularly push the contents of hotel activities to attract customers, and at the same time launch distinctive advertisements to attract customer groups and advertising positions during the tourist season or Valentine's Day and other holidays;
Hotel website culture: quality user experience, comfortable environment and reasonable and reliable service are the most important. At the same time, cultivate a good impression with users and introduce system benefits such as sign-in system to make users inseparable from you;
Brand chain characteristics: for customers, it is convenient, simple and comfortable, and getting through the channels of traffic and regional restrictions will promote booking;
The control of platform information and website information pages allows users to understand all the contents more directly and quickly, which can improve the conversion rate.
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