Traditional Culture Encyclopedia - Hotel franchise - Why do high-star hotels prefer vacant rooms rather than reducing prices?

Why do high-star hotels prefer vacant rooms rather than reducing prices?

1. This will damage your value.

2. The hotel will not be particularly short of money, nor will it need to make profits and sell more.

Think for yourself, 50% off today, 60% off the day after tomorrow, and next Saturday. . Over and over again, well, when you stay in a hotel, do you feel that you don't want to stay without a discount (but I don't think this reason is very important, because people who go to high-star hotels generally don't care about it)