At what stage has the economy hotel developed?

Economy hotel is a hotel format relative to the traditional full-service hotel. The development of budget hotels in the world has experienced four historical stages: germination and early development, vigorous development, brand adjustment and redevelopment. First of all, the late 1930s to the late 1950s were the germination and early development of budget hotels. In 1930s, with the rise of mass consumption in the United States and the development of expressway network, motels began to appear, providing cheap accommodation services for ordinary people. Secondly, from the early 1960s to the late 1980s, budget hotels entered a period of vigorous development. The number of hotels has increased rapidly, and the product forms are rich, and it has begun to develop in the direction of diversified management. Chain operation began to replace the traditional decentralized management mode, and single hotels opened up the road of rapid expansion, and some mature budget hotels began to merge and integrate single hotels. At the same time, budget hotels began to develop internationally, spreading from the United States to Canada, Central America, South America and Europe. This expansion has also stimulated the rise of local budget hotels, especially in Europe. By the end of 1980s, budget hotels had become a mature hotel format in developed countries in Europe and America. Third, from the late 1980s to the late 1990s, the economy hotel industry began to adjust its brand. After a long period of rapid development, budget hotels have entered the mature stage of the market, and the motivation for rapid growth and large-scale expansion has gradually weakened. Market competition eliminated some brands with weak management power and poor capital operation, while some big and strong brands benefited from stronger capital strength and management strength. The intensification of competition forces enterprises to turn to service quality management and brand building. Brand building, quality management, market segmentation, product diversification and other internal management of enterprises have received unprecedented attention. Finally, in 2 1 century, budget hotels entered another round of rapid development. This is mainly manifested in the market development of budget hotels in developing countries and the development of local brands. In China, Southeast Asia and other regions, the expansion of budget hotels is very rapid. World-famous budget hotel brands Ibis, Super 8 and Holiday Express all aim at the Asian market. The so-called economy hotel refers to economy, simplicity and small hotel scale; The facilities are relatively simple, but the decoration is exquisite; Pay attention to functionality and strive for perfection in providing core services such as "accommodation breakfast", thus reducing large auxiliary facilities and greatly reducing operating costs. According to the American Hotel Association, there are about 60,000 budget hotels in the United States, with an average occupancy rate of 70%. The revenue of budget hotel chains accounts for 64% of the hotel industry in the United States.