Traditional Culture Encyclopedia - Hotel franchise - I run a restaurant and want to create a group and engage in activities in the group.

I run a restaurant and want to create a group and engage in activities in the group.

Advertising language should not only be creative, but also attract people's attention and make them want to spend. Some excellent examples of hotel advertisements are as follows:

1, if you are hungry, you must have something delicious. Hungry? Come to xxx, naturally delicious.

2, delicious, you tell everyone; It's not delicious, please tell us. Food buyers, Shanghai city that never sleeps! Shanghai's grand occasion is unprecedented, and I can't forget to return!

3. Leaving home is barren, and Xili is your home; Give you a piece of warmth, give you a piece of affection!

4. "One catty of bones and three bowls of soup". He Fu promised: In my restaurant, only one catty of bones can be boiled into three bowls of soup.

5. "The ingredients are 8 points, the workmanship is 2 points, and Jiafu Chaoshan cuisine is very authentic". Jiafu Chaoshan cuisine emphasizes quality, high quality materials and authentic dishes!

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Advertising language skills

As the core and soul of the whole advertising campaign, advertising language can often attract advertisers' attention and attention with the characteristics of conciseness, conciseness, understandability, catchiness, novelty, interest and prominent theme.

The design of general advertising language, from the content, should reflect the social status or ability of enterprises, have personality, and be easy to remember and spread. In addition, when designing advertising slogans, we should also pay attention to accuracy (to identify brand positioning and consumers) and emotion (advertising slogans should have affinity, strive to be close to consumers and impress people with true feelings);

New (choose a new angle, you can use idioms and other methods to make the language novel), rich (a good advertising language should have rich connotations) and short (easy to read and remember, short: the language is concise, with few words).