Traditional Culture Encyclopedia - Hotel franchise - The root cause of the thunder explosion in Kangjia Yiju

The root cause of the thunder explosion in Kangjia Yiju

The fundamental reason for the explosion of Kangjia Yiju: Because the projects are almost all residential projects, the impact of the epidemic on the tourism industry has directly affected the sales of the projects. Last year, the sales were not very good, and the sales side did not receive enough money, so Part of the promised interest cannot be paid. But we are still actively responding. For example, in February this year, we even processed some refunds, and then caught up with the 322 New Deal. The tightening of mortgage loans also made sales more difficult.

1. On the afternoon of the 14th, the property marketer came to Kangjia Yiju Xinglin Garden in Yongning Town, Wenjiang District. Outside the gate of the project, there was an old movable truss with the slogan Kangjia Yiju Xinglin Garden According to the publicity, "existing houses" and "buy and move in immediately" have still become the selling points of the project. In other words, from 2015 to the present, Kangjia Yiju·Xinglin Garden has not been completed in 6 years. While walking on the 4th floor where the office area is located, you can see promotional information about real estate projects everywhere: "50,000 yuan to buy a sea view house", "Chengdu people's warm winter migration", "100,000 yuan tax-free far exceeds Hong Kong", "37_*** Information such as "Enjoy the assets of the health and wellness hotel" and "Enjoy 800 points income per year starting from 10,000 yuan per share" are among them. The promotion of the health and wellness residence project has been in progress.

2. Simply put, Kangjia Yiju is a concept of "living in elderly care", building a "decentralized time-sharing transaction exchange platform for elderly living in residence" for middle-aged and elderly people. By purchasing a membership of Kangjia Yiju, customers can enjoy the protection of one-tenth (or more) of the property rights of a property. You can stay in housing exchange projects across the country for a certain period of time each year according to your own schedule (an average of 25.5 days per year), and you can also receive value-added benefits from membership transfer, apartment rental and property appreciation. In the final analysis, it is an investment backed by real estate, and in return, it is the right to exchange accommodation in the hotel and rebates. From the perspective of development history, it has only been 7 years since the planning was launched in 2014. Kangjia Yiju officially launched the upgraded brand "Kangjia Yiju" in 2019, accelerating the global strategic layout and the formation of the health and wellness residence loop. According to official information, Kangjiayiju has currently built eight major residence-exchange apartments in seven cities including Dujiangyan, Wenjiang, Wenchang, Emei, Yiyang, Yichun, and Jiujiang; it has signed contracts with more than 30 resort hotels, and has accelerated the development of 300 wellness residence hotels around the world. layout.