What brand is ASA?

The First Brand of German Household Porcelain

Simple things are beautiful!

Yvonne Schubkegel, chief designer of ASA, said that the most beautiful thing is always the simplest thing. In the complicated modern society, simple things are more meaningful and can give people a sense of security and spiritual comfort.

Therefore, HOME BY ASA uses the elements of eastern and western cultural design for its own use, creates simple and unconventional shapes and bright colors, and creates a truly beautiful home for people.

Global design award

HOME BY ASA has won many international design awards for its exquisite ceramic design, including the most famous Red Dot Design Award, IF Award and IDEA Award, and has become a fashion design model of modern ceramics.

Recommended by professional chefs

ASA's creative series A table has also been strongly recommended by the famous chef Cornelia Poletto!

Celebrity hotels are all using it.

Noble quality and excellent sense of design make HOME BY ASA the darling of ceramics in celebrity hotels all over the world.

ASA porcelain products are also used in many five-star hotels in China, such as Intercontinental Shanghai World Expo Hotel, Intercontinental Hangzhou Hotel and Sheraton Xixi Hotel, Sheraton Guangzhou Huadu Hotel, Four Seasons Hong Kong Hotel, W Hotel and Hyatt Regency Tsim Sha Tsui.