Liquor Sales Work Plan 2022 Sample

The following is the "Liquor Sales Work Plan Sample" compiled for you, for your reference only.

Sample alcohol sales work plan

1. Study hard and improve business quality

One is to take time to learn marketing through various channels ( Especially the knowledge of liquor marketing), learn some successful marketing cases and cutting-edge marketing methods, so that your marketing work has certain knowledge support. The second is to frequently consult, communicate and learn from company leaders, regional businesses and marketers from other industries in the market, so that they can greatly improve themselves in all aspects from business level, market operation and grasp to interpersonal communication.

2. Further expand sales channels

_ _ The sales channels in the market are relatively single, and most products are sold through circulation channels. In the second half of the year, on the premise of establishing good distribution channels, we will further expand into supermarket channels, catering channels, hotel channels and group purchasing channels. In terms of the expansion of group purchasing channels, in the second half of the year, we will mainly do more work on the three systems of industry and commerce, education and forestry, which have relatively large numbers of people and reception tasks, and slowly penetrate into other enterprises and institutions.

3. Do a good job in market research

Conduct further research and exploration on the market, record various data in detail, improve various file data, and make some analyzes and countermeasures more effective Use data as support to make it more scientific and make up for the lack of experience and sensory understanding. Understand and master the sales of the company's products and other liquor brand products as well as the trend of the entire liquor market in order to respond to various market conditions and adjust marketing strategies in a timely manner.

4. Work closely with dealers to do a good job in sales

Assist dealers to fully expand their sales network and tap potential customers while stabilizing their existing network and consumer groups. consumer groups. Whenever you encounter a dealer who is angry, you must be thick-skinned. Listen to him complain without explaining the reason. If he is angry and just wants to get angry, then let him get angry. No matter how wronged you are at this time, you have to endure it. When he is calm, explain the reason to him and let him understand that he should not have been angry just now and make him feel guilty. When you encounter something that the dealer cannot understand, you must explain it carefully, do not break the situation, let it develop, and learn to use various methods to control the development of the situation.

Finally, the e-commerce company hopes that the company leaders will provide criticism, correction, guidance and support in my future work.

The first is to further expand the production scale, focusing on expanding the production scale of highland barley liquor;

The second is to do a good job in market sales, and the first task is to do a good job in selling highland barley liquor ;

The third is to improve the overall quality of the company's employees, especially the quality of business skills, which must be improved quickly to meet the needs of enterprise development;

The fourth is to attract qualified employees from the society Talented elites join the company, mainly sales elites;

The fifth is to do a good job in safe production and ensure the legitimate rights and interests of employees and enterprises;

The sixth is to "people-oriented, serve the enterprise" "As the core, strengthen the construction of corporate culture, establish a good image of the company, and enhance the internal vitality of the company.

Sample alcohol sales work plan

1. Actual investment and development operations

1. After the follow-up visit, follow up by phone, continue door-to-door negotiations, and complete the order. Follow-up work.

2. Study investment information and have a thorough understanding of the 3 2 3 combined marketing model; attend regular meetings to learn from each other's strengths and weaknesses, seek advice from outstanding employees with outstanding performance, and promptly understand and utilize the advanced experience of others.

3. Keep a daily work diary and record in detail the daily market conditions.

4. Continue to return visits to wine merchants in the six counties and districts, and limit the year to three that have not been visited due to time constraints. County: _city, _county, _county, return visit completed.

During the return visit, the new wine merchant information will be supplemented and improved.

2. The company’s human resources management

1. Strive to create competitive salary and benefits, based on local social development, talent market and salary and benefit trends in the same industry, and combined with the company’s specific conditions , timely adjustment of salary cost budget and control. We will do a good job in distributing salaries and benefits, and apply for social insurance for eligible employees in a timely manner.

2. Based on the company's current human resources management situation, refer to advanced human resources management experience, innovate and establish a new human resources management system that is more suitable for the company's business development.

3. Plan the company’s annual human resources department work plan, and assist each department in planning its human resources.

4. Pay attention to job analysis, strengthen the application of job analysis results in actual work, make job designs in a timely manner, and design company job descriptions objectively and scientifically.

5. The company’s part-time personnel must also be included in the company’s overall human resources management system.

6. Standardize the company's employee recruitment and employment procedures, and conduct employee recruitment through multiple channels (talent market, local mainstream newspapers, industry newspapers, campus recruitment, talent recruitment network, company website, internal selection and introduction) ; Emphasis on practicality, introducing a variety of scientific, reasonable and easy-to-operate employee screening methods (screening resumes, professional written tests, structured interviews, semi-structured interviews, unstructured interviews, psychological tests, leaderless group discussions, role-playing, Basket work, management games).

Sample alcohol sales work plan

1. Study hard and improve business quality

(1) Take time to learn marketing through various channels ( Especially the knowledge of liquor marketing), learn some successful marketing cases and cutting-edge marketing methods, so that your marketing work has certain knowledge support.

(2) Frequently consult, communicate and learn from company leaders, friends in the industry in various regions, and marketers from other industries in the market, so that they can improve themselves in all aspects such as business level, market operation and grasp, and interpersonal communication. There is a substantial improvement.

2. Further expand sales channels

In October, on the premise of doing a good job in advertising, we will further expand into tobacco hotels, restaurants, agency sales companies, hotels and group buying channels. In terms of the expansion of group purchasing channels, in October, we will mainly do more work on the three systems of the army, industry and commerce, and large state-owned enterprises, which have a large number of people in the system and reception tasks, and slowly penetrate into other enterprise units.

3. Do a good job in market research

Conduct further research and exploration on the market, record various data in detail, and improve various file data to make some analyzes and countermeasures more effective Data serves as support to make it more scientific and make up for the lack of experience and sensory understanding. Understand and master the sales of the company's products and other liquor brand products as well as the trend of the entire liquor market in order to respond to various market conditions and adjust marketing strategies in a timely manner.

4. Work closely with Mr. Hu to do a good job in sales

Assist Mr. Hu to fully expand the sales network and tap potential customers while stabilizing the existing network and consumer groups. consumer groups. At the same time, it stimulates the sales enthusiasm of salesmen.

5. Suggestions and Implementation

(1) Improve the overall quality of the company's employees, especially the quality of business skills, which must be improved quickly to meet the needs of enterprise development.

(2) It is necessary to attract talented elites from society to join the company, mainly sales elites.

(3) Carry out safe sales business negotiations to ensure the legitimate rights and interests of employees and the company.

(4) We must take "people-oriented and serve the enterprise" as the core, strengthen the construction of corporate culture, establish a good image of the enterprise, and enhance the internal vitality and influence of the enterprise.

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