Traditional Culture Encyclopedia - Hotel franchise - Introduction to Zhangshulin Cultural Life Park

Introduction to Zhangshulin Cultural Life Park

Zhangshulin Cultural Life Park is located at No. 66 Sheshan Road, Nanchang City, Jiangxi Province. The original site of Zhangshulin was Jiangxi Chemical Fiber Factory, covering an area of ??110 acres and a construction area of ??62,000 square meters. In 2011, 250 million yuan was invested in Zhangshulin. The old factory underwent creative transformation and became the first cultural industrial park transformed from an old factory in Jiangxi Province. There are 207 camphor trees in the entire park. After the completion, the original camphor trees were still retained, hence the name "camphor forest".

Jiangxi Zhangshulin Cultural Life Park Co., Ltd. is the full developer and operator of Zhangshulin Cultural Life Park. Jiangxi Zhangshulin Cultural Life Park Co., Ltd. is responsible for the entire project from planning, development to post-operation management. The company adheres to the concept of "honoring people with integrity and striving for perfection". Based on the old factory buildings of Jiangxi Chemical Fiber Factory and the accumulation of industrial culture, the company uses the concept of creative life and experience culture to build Jiangxi's first creative and cultural life experience park.

Jiangxi Jurong Investment Co., Ltd., the parent company of Jiangxi Zhangshulin Cultural Life Park Co., Ltd., is an investment management company. The company adheres to the business philosophy of "integrity, stability, innovation, and efficiency". After more than 10 years of development Development, the current investment industries include finance, mineral mining, residential real estate, catering, hotels and other industries, with assets exceeding RMB 1 billion, and a development strategy for the next ten years was determined in 2009. Establish a business strategy with "creative commercial real estate as the core, finance as the support, and gradually adjusting and optimizing other industries". In that year, the development work of creative commercial real estate-Zhangshulin Cultural Life Park was launched.

Zhangshulin Cultural Life Park is the first "creative business park" in Jiangxi that integrates industrial heritage tourism, green ecological tourism, and creative cultural tourism. It targets the middle class as its main customer group, taking into account institutional and youth groups. For fashion and business travel groups, it provides a 365-day x 24-hour one-stop urban leisure service platform integrating leisure and entertainment, specialty commerce, sports and fitness, catering, accommodation, and creative office.

At present, there are four major functional centers in the park, including Xiangzhang Valley, Baqianjiao, Shangduhui and Sports Expo, forming a new commercial and comprehensive integration of food, clothing, housing, transportation and education. Circle, fully realizing the creative experience of creative life and the function of leisure center.