Traditional Culture Encyclopedia - Hotel franchise - WEY, Link, Hongqi and Xingtu, these brands are recommended by Chengdu Auto Show.

WEY, Link, Hongqi and Xingtu, these brands are recommended by Chengdu Auto Show.

The second auto show in 2020 has finally arrived, and returning to the lively auto show is also the expectation of many people. At the auto show, consumers no longer have to rush about for 4S stores, among which independent luxury brands have attracted much attention. With the continuous upgrading of domestic consumption, the sales of luxury cars are climbing against the market, among which independent luxury brands are favored by consumers.

So what kind of cars do you see at the booth of your own luxury brand? This guide is worth reading.

WEY brand launches tanks

Before Chengdu Auto Show, Great Wall Motor demonstrated its ambition through a series of press conferences, and WEY brand, as its high-end brand, will certainly benefit first. Among them, it has to be said that its debut tank 300 model has a very tough appearance and is positioned as a compact SUV that focuses on off-road. In addition, the new car will adopt front double wishbone independent suspension, rear integral bridge dependent suspension and non-loaded body design.

The positioning of "tank" is a global intelligent professional off-road platform. Through comprehensive off-road configuration and reliable hard-core intelligent four-wheel drive system, the platform has achieved leading off-road performance parameters. Among them, the wading depth of the platform car foundation reaches 965mm, the active suspension lifting range reaches 120mm, and the climbing angle reaches the industry limit, providing users around the world with the ultimate off-road experience.

WEY brand took the lead in launching the first model equipped with "tank" platform, and another model equipped with "lemon" platform will be launched in the future. The enterprise reform of Great Wall Motor has started, and WEY brand is undoubtedly the most beneficial. Combining the advantages of traditional enterprises and science and technology tourism companies, the future will be brighter.

Link 06 opens pre-sale

Lectra brand has been in the limelight recently, and the 05 model was only listed here, and the 06 model was reported immediately, which also promoted a wave of leading technologies such as rollover testing. Ke Ling 06 model instantly became another expectation of consumers. Ke Ling 06 is positioned as a small SUV with a pre-sale price of 65,438+02.06-65,438+040,600 yuan, which is the cheapest model in Ke Ling.

The price of Lectra 06 is not low, and this price can also buy most joint venture models of the same level, so the competitiveness of Lectra brand has become an important factor. In addition, the functional style of the Lectra 06, as well as its three-cylinder engine, makes consumers who are concerned about this model feel anxious.

The speed at which the Lectra brand pushes new models is not fast. The 0 1 model was launched at the end of 20 17, and the fifth model has been launched in just over two years. With the CMA platform, I quickly reached the top, but in such an impetuous rhythm, I am afraid that leaders will only lose themselves for immediate interests and will not be able to calm down and sort themselves out. In fact, what Lectra needs most at present is to use time to precipitate itself and form a good brand reputation, instead of stuffing everything to consumers.

The red flag H9 was officially unveiled.

Speaking of independent luxury brands, we really can't ignore today's red flag. This brand with national feelings is the most acceptable luxury brand for consumers. The H9 model unveiled at this auto show will become the "shoulder handle" model except L5 under the Hongqi brand, which will surely set off a storm among medium and large cars.

Looking back on June, Hongqi Automobile sold 1.54 million vehicles, up 92% year-on-year. In the first half of 2020, the cumulative sales volume of Hongqi Automobile exceeded 70,000 vehicles, up11%year-on-year. The arrival of Hongqi H9 may not directly increase the sales of Hongqi, but its brand influence will definitely be the light of Hongqi.

In fact, there is not much difference in the level, configuration and mechanical quality of medium and large cars. How to stand out from a competing product, brand will also be an important factor. Bian Xiao, the red flag brand, thinks that it will not be lost to the joint venture brand, and even business people will buy it for its brand, so the red flag H9 is worth seeing.

First delivery of star range LX

Whenever we talk about independent luxury brands, many people will forget or ignore the brand Starway, because Starway is too low-key and easy to be ignored. Now that we are at the auto show, of course, we can't forget the Starway Pavilion. Starway LX, which was listed a few days ago, is also enough to attract the exhibition hall.

This time, Star Road of Chengdu Auto Show brought a version of Star Road LX 1.5T, with the price range of109900-116900 yuan. Starrange LX? The biggest difference of 1.5T model is that it adopts "1.5T+CVT" powertrain. Although the price is much lower than that of the 1.6T model, the new car is still equipped with a dual-screen design consisting of two 12.3 inches and equipped with the latest Lion? 3.0 lion zhiyun system.

Starway is backed by Chery Group. Although it is a technical house, it also learned the low-key style of marketing. At present, there are several works of Starway, including medium-sized SUV Starway TX and TXL, and compact SUV Starway LX. Its strong product strength, even sold to the United States, has been influenced by Chery. Compared with overseas markets, it can mix well, but the domestic market needs more time to settle down.

Summary: In front of us, independence has caught up with the trend of making cars, at least independent luxury brands have created a good level. Independent luxury brands such as WEY, Link, Hongqi and Xingtu also show the level of luxury cars in terms of product strength. In the era of consumption upgrading, luxury brands are standing at the forefront.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.