Traditional Culture Encyclopedia - Hotel franchise - What's the major of Huashang College of Guangdong University of Commerce?

What's the major of Huashang College of Guangdong University of Commerce?

Introduction to Undergraduate Major

Accounting Department

Accounting major (direction of certified public accountants)

[ Training objective] To train middle-and senior-level professionals with solid theoretical foundation in economics, management, law and financial management, systematic mastery of accounting knowledge and professional skills, high foreign language level and the ability to handle professional accounting operations by using computer information systems.

[ main courses] advanced mathematics, college English, computer application foundation, computer application information system, management, microeconomics, macroeconomics, primary financial accounting, intermediate financial accounting, advanced financial accounting, financial management, cost management accounting, statistics, auditing, international trade, accounting information system, comprehensive experimental courses for accounting majors, asset evaluation, etc.

[ Employment orientation] Engaged in accounting, auditing and financial management in enterprises, institutions and government departments.

financial management major

[ Training objective] To train middle-level and senior professionals with a solid theoretical foundation in economics, management and financial management, systematic knowledge and professional skills in accounting and financial management, high foreign language proficiency and the ability to handle professional accounting operations by using computer information systems.

[ main courses] advanced mathematics, college English, computer application foundation, management, microeconomics, macroeconomics, primary financial accounting, intermediate financial accounting, advanced financial accounting, financial management, cost management accounting, auditing, international trade, accounting information system, commercial bank operation and management, asset evaluation, capital market operation, securities investment, etc.

[ Employment direction] Engaged in financial management and financial management in enterprises, institutions and government departments.

Department of Economics and Economics

Major in International Economics and Trade

[ Training Objective] To cultivate compound and applied senior professionals who master the basic principles of economics, basic knowledge and skills of international trade, the development status of China's foreign trade and contemporary international trade, and the foreign trade status of major countries and regions, and engage in international economic and trade business, management, research, teaching and scientific research.

[ main courses] microeconomics, macroeconomics, accounting, financial management, management information system, international finance, statistics, monetary banking, finance, econometrics, economic law, e-commerce, international economic cooperation, international trade, international trade practice, international commercial law, international settlement, world economy, foreign trade English correspondence and telecommunications, introduction to China's foreign trade, international marketing, etc.

[ Employment direction] Engaged in foreign trade and international economic cooperation in foreign-related economic sectors, including various foreign trade institutions, overseas offices, foreign-related financial institutions, foreign-funded enterprises, foreign trade companies, multinational enterprises and international cooperation companies; Engaged in teaching and scientific research in institutions of higher learning and research institutions.

international business major

[ training objective] to cultivate compound and applied senior professionals with modern open consciousness, familiar with WTO rules and cultural and economic backgrounds of countries all over the world, understanding the laws of contemporary international business activities, mastering international economic and trade professional knowledge and international business operation ability, being familiar with computers and English, having professional knowledge and skills in international marketing, and being able to engage in marketing research, marketing planning and promotion activities in the international market.

[ main courses] microeconomics, macroeconomics, marketing, international marketing, accounting, financial management, management information system, international finance, statistics, monetary banking, finance, econometrics, economic law, e-commerce, international trade, international trade practice, international commercial law, international taxation, international enterprise management, world economy, international business negotiation and industrial organization.

[ Employment direction] Engaged in international business, international marketing planning, international market development and foreign-related business agency in foreign-related economic sectors, including various foreign trade institutions, overseas offices, foreign-related financial institutions, foreign-funded enterprises, foreign trade companies, multinational enterprises and international cooperation companies; Engaged in teaching and scientific research in institutions of higher learning and research institutions.

Statistics major

[ Training objective] To cultivate advanced applied talents with good mathematical and economic literacy, mastery of basic theories and methods of statistics, mastery of statistical knowledge and statistical software analysis, and strong practical ability and innovation ability.

[ Main courses] College English, mathematical methodology, management, financial management, accounting, finance, socialist economic theory, microeconomics, macroeconomics, econometrics, advanced mathematics, probability theory and mathematical statistics, statistics, national economic statistics, multivariate statistical analysis, sampling survey, data processing technology and SPSS, financial statistics, time series analysis, etc.

[ Employment orientation] Engaged in statistics and data analysis in government departments, enterprises and institutions; Engaged in asset evaluation and risk management in financial institutions and insurance companies.

Department of Enterprise Management

Logistics Management Major

[ Training Objective] To cultivate advanced applied professionals with solid knowledge of economic theory and management theory, systematic understanding and mastery of the development trends of modern logistics industry at home and abroad, basic knowledge of logistics management and practical operation mode, and high level of foreign language and computer application.

[ main courses] college English, college Chinese, advanced mathematics, computer application foundation, microeconomics, macroeconomics, management, statistics, financial management, China tax system, economic law, international trade, retailing, logistics, production and operation management, international logistics, supply chain management, procurement management, warehousing management, strategic management, logistics cost management, logistics technology and business.

[ Employment direction] Engaged in logistics management, warehousing management, transportation management, supply chain management, etc. in the logistics industry and various industrial and commercial enterprises and multinational companies, and also engaged in the purchase and sale of materials and management in enterprises and institutions.

Marketing major

[ Training objective] Training has a solid theoretical foundation of economics and business administration, and systematically grasps the basic knowledge and skills of modern marketing; Senior application-oriented professionals with high level of foreign language and computer application.

[ Main courses] College Chinese, College English, Advanced Mathematics, Computer Application Foundation, Microeconomics, Macroeconomics, Management, Statistics, Marketing, Financial Management, Economic Law, International Trade, Market Research, Production and Operation Management, Consumer Behavior, Distribution Channel Management, Strategic Management, Integrated Marketing Communication, Service Marketing, CI Theory and Application, Sales Management, Public Service.

[ Employment direction] Engaged in marketing research, product and market development, sales management, marketing planning and international market development in various institutions, government departments and industrial and commercial enterprises.

Marketing major (business planning management direction)

[ Training objective] Training has a solid theoretical foundation of economics and business administration, and systematically grasps the basic knowledge and skills of modern marketing; A senior application-oriented professional in business planning with a high level of foreign language and computer application and both ability and political integrity.

[ main courses] college Chinese, college English, advanced mathematics, computer application foundation, microeconomics, macroeconomics, management, statistics, marketing, financial management, management information system, marketing research, consumer behavior, strategic management, creative thinking and design, sociology, project planning and application, enterprise resource development planning, advertising planning, planning report and scheme writing, etc.

[ Employment direction] Engaged in marketing research, strategic development, project planning, market expansion, brand management, sales planning, project management and business management in various institutions, government departments and industrial and commercial enterprises.

Human resource management major

[ Training objective] To cultivate advanced applied professionals with solid theoretical knowledge of human resource management, high organizational, coordination and cross-cultural management abilities, and high level of foreign language and computer application.

[ main courses] college Chinese, college English, advanced mathematics, computer application foundation, microeconomics, macroeconomics, management, statistics, financial management, China tax system, economic law, organizational behavior, job analysis, labor relations and labor law, labor economics, human resource management, comprehensive experimental courses for human resource management, salary management, employee quality evaluation, personnel administration, organizational culture.

[ Employment orientation] Engaged in human resources development and management in enterprises, institutions and government departments.

Administrative Management Department

Administrative Management Major

[ Training Objective] To cultivate advanced applied professionals with solid theoretical knowledge of administrative management, strong abilities of overall planning and planning of social and economic activities, social research and information processing, language expression, communication and coordination of social interpersonal relationships, and high level of foreign language and computer application.

[ main courses] college Chinese, college English, advanced mathematics, computer application foundation, microeconomics, macroeconomics, management, statistics, financial management, economic law, organizational behavior, political science, public policy, public human resource management, leadership science, administrative management, e-government, contemporary China government and politics, national civil service system, and so on.

[ Employment orientation] Engaged in administrative work in enterprises, institutions and government departments.

public enterprise management major

[ training objective] To cultivate advanced applied professionals with solid theoretical knowledge of public enterprise management, strong planning, organization, decision-making, communication and coordination, and high level of foreign language and computer application.

[ Main courses] College Chinese, College English, Advanced Mathematics, Computer Application Foundation, Economics Foundation, Management Science, Statistics, Elementary Accounting, Management Economics, Political Economics, Management Psychology, Public Finance, Public Relations, Human Resource Development and Management, Principles and Methods of Social Investigation, Public Human Resource Management, Public.

[ Employment direction] Engaged in relevant management work in public institutions, party and government organs, scientific research institutes and large enterprises.

Tourism Management Department

Tourism Management Major (Hotel Management Direction)

[ Training Objective] To cultivate a systematic grasp of the basic theory, practice and related knowledge of tourism and hotel management, and to understand relevant laws and regulations; Senior application-oriented professionals with high level of foreign language and computer application, good language expression ability and strong public relations coordination ability.

[ main courses] college English, college Chinese, advanced mathematics, computer application foundation, microeconomics, macroeconomics, management, tourism, tourism psychology, tourism economics, tourism public relations, hotel management, hotel front desk and guest room management, hotel property management, tourism marketing, tourism human resource management, tourism English, Japanese, tourism resource development and management.

[ Employment direction] Engaged in tourism management, hotel management, tour guide and other work in tourism administrative departments, hotels, tourist attractions and other enterprises and institutions and related departments.

Information Engineering Department

Information Management and Information System Specialty

[ Training Objective] To cultivate compound talents who meet the needs of social and economic development, have comprehensive quality and complete knowledge structure, master computer science and technology, information system analysis and design methods, and have strong practical ability and innovative consciousness.

[ main courses] advanced mathematics, microeconomics, macroeconomics, management, accounting, financial management, marketing, programming, data structure, database principle, operating system, management information system, information system analysis and design, object-oriented programming, computer network, IT project management, information security and e-commerce.

[ Employment orientation] Engaged in the research, development, maintenance and management of information systems and scientific research in government, enterprises and institutions, customs, banks, software or consulting companies.

Computer Science and Technology

[ Training objective] Training has a good scientific quality. On the basis of systematically mastering the basic theories, basic knowledge and basic skills of computer science and technology, including computer hardware, software engineering and computer network and its application, it becomes a good scientific literacy, and can engage in the development and maintenance of computer software and hardware systems, computer network design and application, and so on in scientific research institutions, education departments, enterprises, undertakings, technologies and administrative departments.

[ main courses] computer introduction, computer hardware foundation, programming language, discrete mathematics, algorithm and data structure, operating system, software engineering, database principle, professional English, computer network, network system integration and management, network security technology, website design and management, network operating system, JAVA programming, object-oriented technology, engineering economy, new technology topics, etc. During their study, students will also take part in various practical links such as internships, experiments, curriculum design and graduation design.

[ Employment direction] I can engage in the development, design and maintenance of office automation, e-commerce and information management in state organs and institutions, finance, taxation, customs, commerce and trade, or engage in the development, research and application of computer applications, computer network technology and Internet software in IT industries and enterprises and institutions. You can also engage in scientific research and teaching in scientific research institutions and schools.

Department of Literature

Major of Chinese Language and Literature

[ Training objective] To cultivate advanced applied Chinese language and literature professionals with solid and systematic theory and knowledge of Chinese language and literature, extensive cultural knowledge, strong writing ability and social investigation ability, competence in culture, publicity, teaching and management, broad cultural vision and innovative ability, and good comprehensive quality.

[ Main courses] College Chinese, Computer Application Basis, Ancient Chinese Ⅰ, Ancient Chinese Ⅱ, Chinese History, Basic Writing, Marxist Literary Theory, Folk Literature, Foreign Literature History Ⅰ, Foreign Literature History Ⅱ, Stylistic Writing, Literature Introduction Ⅰ, Literature Introduction Ⅱ, Modern Chinese Ⅰ, Modern Chinese Ⅱ, Linguistic Introduction, Linguistic History, China Contemporary Literature History Ⅰ, China Contemporary Literature History Ⅱ, China Classical Philology.

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