Traditional Culture Encyclopedia - Hotel franchise - How to write the tourism website planning book?
How to write the tourism website planning book?
I. Brief introduction to the scheme
The goal of Worry-Free Network "Internet platform for tourism enterprises" is a combination of business and functional websites. The scope of website business type is to provide fast and practical basic online services for users of tourism enterprises; The functional scope of the website is to provide online application services including office functions for enterprises on the Internet.
"Tourism Enterprise Online Platform" is a website business platform for tourism users and industry operators to build ASP operation needs. Almost all website management functions are integrated in the platform, including agent management, user management, resource definition, service customization, rate setting, business strategy management and other management functions. Integrating the functions of online agency service, application service integration and operation business management into a unified platform system enables operators to easily provide streamlined, factory-oriented, low-cost and efficient solutions for tourism enterprise customers to carry out enterprise publicity and information communication on the Internet.
ii. content of the scheme
the solution integrates almost all the functions of ASP website operation, and integrates the functions of operators' integrated online business management system, operation system management, agent business support system, shopping online service portal and various applications into a unified platform system.
operator's integrated online business management system
website operators can comprehensively and uniformly dispatch and manage the functions of the online service portal of the operator, such as resource allocation, service customization, tariff management, business strategy, user and agent management, order processing and system opening. It enables operators to control and manage the main processes and business objects clearly and smoothly in the complex business processing process.
The agent business support system
incorporates the concept of business supply chain, which can manage multi-level agents and multi-level user members, and embodies the design concept of WITS with operators as the service center.
agents can carry out the agency business of ASP services with the help of the business management system provided by operators. The agent browses and inquires the resources, services and rates provided by the online service portal of the operator through the agent background business management system; Manage the self-developed users, orders placed by users and their own expenses.
Shopping-style online service portal
supports two shopping modes: users order through the service of the agent's website; Users directly subscribe to the service on the operator's website. It is a BtoB shopping mode for users to order services through the agent's website. It is a BtoC shopping mode for users to order services directly on the operator's website. Shopping online service portal is the operator website portal. Comprises modules of registration and login, online service configuration, online service purchase and the like.
Management of operating system
Implementation includes management and monitoring of database, space, domain name and site of platform system; Realize the distributed deployment of platform system architecture; Realize the timing acquisition and monitoring of hardware and platform performance data; Realize customized analysis, measurement and early warning of hardware and platform performance collection data. It provides a system-level management platform for Asp operators, which mainly realizes semi-automatic management of space, domain name and site, automatic collection of system performance data at regular intervals, customized performance measurement, early warning and other functions.
self-service website system
includes customer self-service website creation system, customer website and other parts. Through the website creation system, travel agencies can apply for domain names in real time, deploy websites instantly, browse instantly and instantly, adjust the structure, modify templates, manage columns, publish contents, manage files, monitor the status, and can choose online communication, forums and other customizable services. Even computer users or multi-level organizations can quickly complete the self-service application, establishment and maintenance of the website online.
Online shop system
Online business model between tourism enterprises and consumers (B2C). B2C e-commerce has advanced and complete online shopping functions and powerful background management functions. Merchants can quickly build online business platforms with personalized storefront, interactive sales, commodity management, sales statistics, order tracking, member management, manufacturer management, strategy management, online payment and other functions by using online shops. Can meet the promotion and sales of a variety of tourism products.
enterprise mail system
is an electronic post office system independently used by tourism enterprises. When you need to manage all your mail boxes in a unified way, such as receiving and dispatching, centralized backup, etc., you can consider establishing an electronic post office. You can divide the space at will and assign multiple mailboxes to employees. Customers who use "group mailbox" do not need to buy additional hardware or software, and do not need to be equipped with senior system managers. All application services are supported by the cluster management department.
Travel agency information publishing system
mainly completes the product information publishing of travel agency members, so as to provide information for other fellow members, hotel members and the public, and improve service quality and efficiency. The information of travel agencies mainly includes the release of tourist routes, the quotation of ground-connected tourist routes and the quotation of ground-connected individual services. In order to provide passengers with more economical and convenient ground connection information, the ground connection information is specially separated to provide information of single ground connection service.
hotel information publishing system
the hotel information system is a module that introduces the service information, service quotation and service features of the hotel for tourists and tour groups. It is mainly divided into three aspects: hotel information publishing, hotel information maintenance and hotel information retrieval.
news release system
an important channel for releasing product/supply and demand information, which directly pushes the information to the members' mailboxes. Among the various products/supply and demand information released every week, the selected parts are packaged and processed into electronic publications of B weekly nature, which are distributed to members through Maillist.
three, Scheme features
unified customer portal system
compound system operating platform
multi-site collaborative architecture design
flexible agent business system
unified multi-level user management
flexible role control
strong security mechanism
centralized system management
strong background support system
Appendix. The solution of hotel ticketing reservation system in tourism industry
The solution of hotel booking system in tourism industry is that tourism enterprises promote and support all-round business for users, agents, distribution points and salesmen nationwide and internationally, and can quickly realize flexible and unified management of members, membership cards, hotel listings, ticketing, prices, discounts, fees and sales policies.
The functions include: customer or member information management, transaction information management, membership card issuance management, consumption points management, complaints and feedback, current settlement, performance rewards and punishments, CallCenter(CTI) integration, fax integration, short message integration, etc., to meet the needs of enterprise sales automation, customer asset management, and tapping sales opportunities.
the functions of "hotel reservation system in tourism industry" include:
reservation card management system
member consumption management system
hotel room status management system
reservation business management system
financial settlement management system
agent business management system
collection and payment management system
bank card payment management system
. Multi-mode reservation system (self-service reservation system)
Internet information portal system
system and its operation management
system's core role: without the support of a perfect information system, it is almost impossible to reserve business for more than 5, nights, it is impossible to support fast service and accurate and effective management of members, it is impossible to settle accounts with hotels in time and accurately, and there is a high business slip (NoShow). So the reservation system is a core, similar to the banking management system. It is not enough to have telephone, fax and human services.
I recommend it carefully.
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