Traditional Culture Encyclopedia - Hotel franchise - Compare the development of Ctrip, Tongcheng, Yilong and Qunar.com in apartment homestays?
Compare the development of Ctrip, Tongcheng, Yilong and Qunar.com in apartment homestays?
2065438+06101On October 20th, Tujia announced that it had reached a strategic agreement with Ctrip and Qunar to acquire Ctrip's apartment and hotel business. The entrance, team and overall business of apartment B&B where Ctrip and Qunar will be merged into Tujia and become a part of Tujia.
After the transaction is completed, Tujia will import many advantageous resources including inventory, traffic, brand and operation from Ctrip and Qunar. However, this merger does not include where to go to the independent brand of non-standard accommodation business.
In recent years, with the birth of capital, the hotel industry has blossomed everywhere. With the emergence of unicorns, in the cold winter of capital, the integration and reshuffle of the industry has become a trend.
Sun, executive vice president of Ctrip. The CEO of com and Big Accommodation Division said that in the vertical subdivision of apartment B&B, Tujia has been deeply cultivated for five years and established a good industry brand and reputation.
Therefore, we are very willing to integrate superior resources and deliver Ctrip and the homestay channel to Tujia, so as to inject more vitality into Tujia and create greater value for owners and customers.
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