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The Soft Environment of Yujiapu Financial District

In the process of financial district construction, Tianjin has more or less competition with Beijing, Hong Kong, Shanghai, Shenzhen and other cities. Therefore, it is obviously not enough to attract investment only by high-rise buildings, especially internationally renowned financial institutions. It is undoubtedly more important to maintain attraction from hard environment to soft environment.

In this regard, the first soft environment in Yujiapu Financial District is that the development and opening up of Binhai New Area has been incorporated into the national development strategy, the second soft environment is that the State Council has approved Tianjin's financial reform and innovation plan, which is the biggest soft environment, and the third soft environment is that Binhai New Area has given a policy environment suitable for the development of financial institutions and efficient nanny-style administrative examination and approval services.

Now investors, especially financial institutions, value your policy environment, that is, the space you can give in financial innovation.

The accumulated registered capital exceeds 50 billion yuan.

Recently, Rockefeller family, Rothschild family, THL Investment Group, tishman speyer Group of the United States, Fang, Chairman of Hopu Investment, and Yu Zhiqiang, Chairman of Beijing Yinglan Real Estate Co., Ltd. have visited Yujiapu in succession, and some investment giants have reached investment intentions.

It is reported that Rockefeller Group will carry out comprehensive strategic cooperation with Tianjin New Financial Investment Co., Ltd., involving finance, real estate, energy, communication, education and other aspects. According to sources, the two sides are also expected to jointly set up a RMB investment fund.

It is understood that Rockefeller Financial Group has visited Tianjin's financial policy, the reform of the new environment and the construction of the financial zone many times before. At the same time, the Rothschild family also visited Jiabao to communicate on cooperation.

10 June 19, tishman speyer group, one of the largest real estate enterprises in the United States, signed a cooperation agreement with Tianjin new financial investment company. For Yujiapu, the signing of tishman speyer Group is not only the development of real estate projects, but also the use of tishman speyer's global business practice to provide valuable experience for Yujiapu's international and professional operation.

In fact, not only Rockefeller Group, tishman speyer Group and THL Investment Group, Yujiapu Financial District has attracted many enterprises' investment cooperation intentions by virtue of the policy advantages of financial reform and innovation in Binhai New Area.

"We are actively negotiating with many well-known enterprises at home and abroad, such as Nomura Group of Japan, Marubeni Corporation of Japan, Hanwha Group of Korea, Hanna Real Estate of Korea, Sino-American Capital Holding Group, SPI, Vantone Investment Group of the United States, Industrial Bank, China International Energy Group, Changsha Yuanda Group, China Resources Land, Zhujiang Real Estate, Xiangjiang International, etc. And strive to reach cooperation as soon as possible to promote the signing of other land projects. " Li Bo, chairman of Tianjin New Financial Investment Co., Ltd., the operator responsible for the planning, construction and management of Yujiapu Financial District, said. It is understood that up to now, there are 106 registered enterprises in * * *, with a cumulative registered capital of more than 50 billion yuan. Of the 35 plots in the first phase, the 16 plot has signed a cooperation agreement, and the 10 plot is basically locked with the intended investors, and 3 plots are under commercial negotiation of the cooperation agreement. The amount of land transfer contract signed with enterprises entering the zone is 3.74 billion yuan, including 744 million yuan of land transfer fee and 654.38+35 million yuan of deposit. It is estimated that by the end of the year, the accumulated land transfer fee165438+56 million yuan.

24-hour financial vitality zone

The innovation of Yujiapu Financial District is combined with the development of innovative financial institutions and the overall financial service function of Binhai New Area. While attracting traditional financial institutions, we will also vigorously introduce new financial institutions such as financial leasing companies, financial holding groups and international financial service companies to improve the level of financial supporting services in Binhai New Area.

At the same time, in the registration stage, Tianjin will give a one-time financial subsidy to the headquarters or regional headquarters. Among them, if the registered capital is more than 654.38 billion yuan, the direct subsidy will be 20 million yuan; If the registered amount is 50-65.438+0 billion yuan, the subsidy is 6.5438+0.5 million yuan; If the registered amount is 65.438+0-500 million yuan, the subsidy is 6.5438+0 million yuan; In terms of tax policy, for headquarters or regional headquarters, from the opening year, the business tax will be refunded in full in front of the Ministry of Finance at the same level for two years, and halved in the next three years.

But in the eyes of many people, it is obvious that Yujiapu not only relies on the above policies and tax advantages to attract well-known consortia at home and abroad.

Yujiapu Financial District is not only a good terrain, but also surrounded by water on three sides, making it a financial treasure. And the whole planning concept is very new and large, which shocked me.

Yujiapu will be planned and constructed according to the five formats of market exhibition, modern finance, traditional finance, education and training, and business residence, and will be equipped with five functions, such as brand-name shops, specialty restaurants, classic wine shops, panoramic fugue and night fire, to form an intimate 24-hour popular commercial pedestrian street; At the same time, the region uses good waterfront landscape conditions to realize the humanistic environment of "considerable hydrophilicity, gathering by water, green livability and ecological sustainability"

Financial reform and innovation base under construction

Yujiapu Financial District, as the financial reform and innovation base of Tianjin Binhai New Area, is located in the core of the central business district of Tianjin Binhai New Area. The project plot 120, with a total construction area of 9.5 million square meters, was developed and built by Tianjin New Financial Investment Holding Co., Ltd. The planned Beijing-Tianjin intercity high-speed railway arrived in Beijing 45 minutes after the opening of Yujiapu Station. The location advantage makes Yujiapu one of the most potential financial and economic zones around Bohai Sea.

On the basis of comprehensive guidance from experts, research institutions and governments at home and abroad, Yujiapu Financial District is finally positioned as a national leading and international first-class financial reform and innovation base with perfect functions and services. The functional orientation is market exhibition, modern finance, traditional finance, education and training, and business residence. The construction of this area will take the form of overall planning and district construction, and it is planned to basically complete the development and construction of the whole area in four phases in about ten years. At present, the first phase project of the exhibition center, financial office, hotel conference center and other 12 starting areas has been fully started, and it is expected to be basically completed in 20 12. The remaining 23 projects in the starting area will also start on 20 10.

In order to realize the high starting point of Yujiapu financial district project, at the beginning of the project, the Central Business District Management Committee organized New Financial Investment Co., Ltd., aiming at the world-class level, actively introduced top international design teams, actively learned from the experience of new york's Manhattan, Chicago, London's Canary Wharf and other world financial districts, and entrusted SOM company of the United States to design the city and skyline, Japanese Japanese Japanese Japanese Japanese Japanese Japanese Japanese Japanese construction company to plan the underground space and the same ditch, and Yi Dao company of the United States to design the landscape along the river. First-class design units such as China Architectural Design Institute and East China Design Institute, led by China architects Cui Kai and Zhou Kai, participated in the scheme design and construction design of the project plot in the starting area; Wu, an academician of Chinese Academy of Sciences, was hired to form an expert team to provide technical support for the planning, design and construction of Yujiapu Financial District. According to the regulatory detailed planning of Yujiapu financial district, the constructive detailed planning of relevant plots in the starting area was organized. Assist relevant departments to organize and complete special planning and research on rail transit reservation, embankment landscape and energy center.

20 10 the central business district management Committee organized a new financial investment company, put forward the urban development concept of * * * enjoying green and * * * developing together around the requirements of the central Committee, the municipal party Committee and Binhai New Area, compiled the Guidelines for the Design and Construction of Green Buildings, and entrusted Nissin Corporation of Japan to conduct a special study on low-carbon cities. Organized top teams in the field of urban design and management at home and abroad to comprehensively optimize and upgrade urban planning and architectural design. 2010 June 19 At the APEC Energy Ministers' Meeting held in Japan, Yujiapu Financial District was selected as the first low-carbon town demonstration project.

According to the major reforms in financial enterprises, financial business, financial market and financial opening given to Tianjin by the State Council, in principle, it can be arranged to try first in Tianjin Binhai New Area as the base of financial reform and innovation in Tianjin Binhai New Area, and make great efforts to actively promote investment attraction under Yujiapu Financial Zone. By participating in domestic and international gold fairs, harmonious conferences, and roadshows to promote financial zones at home and abroad, Yujiapu Financial Zone has gained increasing popularity and influence at home and abroad. Rockefeller, tishman speyer, Shenglong and many other well-known domestic and foreign financial and commercial real estate enterprises and investors have visited to discuss their investment intentions. All the nine financial office buildings in the first phase of the start-up area have been identified in advance. Shenglong Group, China Bohai Bank, Mining Rights Exchange, Rural Commercial Bank, Tianjin Property Rights Exchange, Tianjin Financial Property Rights Exchange, Chengcheng Group, Jianfa Group and Baolong Group have signed project development agreements with new financial investment companies respectively. The remaining 23 projects in the starting area also have 13 projects, and are currently in-depth communication and negotiation with various investors on project cooperation agreements, project planning and design, functional formats, cooperative development agreements, etc. Up to now, there are * * * registered enterprises 106 in the whole region, with the accumulated registered capital exceeding 50 billion yuan, covering many fields such as funds, trusts, insurance and exchanges. The agglomeration effect of China's financial reform and innovation platform initially appeared.

Accessible regional traffic, three-dimensional traffic framework, green and livable ecological environment and business environment of world-class financial center will become Yujiapu's advantages in building a world financial district. In the near future, 400,000 elites in finance and related industries will radiate from this land where people live in harmony with nature. This is the most dynamic financial district in the world. Yujiapu will also build a financial reform and innovation base suitable for the economic center of northern China with the help of the tide of development and opening up of Binhai New Area.