Traditional Culture Encyclopedia - Hotel franchise - How to do a good job in catering management Professor Yang Jianxin

How to do a good job in catering management Professor Yang Jianxin

National hotel expert training instructor----Yang Jianxin

Personal profile: Instructor: Yang Jianxin, born in Hangzhou.

→Chairman of China Development Strategy Promotion Research Association;

→Researcher of China Hotel Management Research Institute;

→Consulting experts and consultants of China Hotel Management Training Center;

→Expert Professor at the School of Hotel Management, Yiwu Technology and Business University;

→Ph.D. in Hotel Management from Cornell University, USA;

→"Happy Work Management Method", The first person in the research and development of "Modern Hotel Personalized Management and Service Awareness Innovation" and "3 1 Hotel Management Quality Training";

→In 2006, he was awarded the Medal of Honor for Outstanding General Manager of Tourist Hotels for 20 Years by the National Tourism Administration in 2006 ;

→Winner of the title of China Lecture Hall's Hundred Famous Teachers...

Teacher Yang Jianxin has been professionally engaged in hotel work for 20 years, starting as a restaurant waiter, room attendant, and front office waiter. To foreman, supervisor, manager, assistant to general manager to general manager. We are well aware of the important role of people in hotel management, and took the lead in pioneering hotel service quality evaluation and assessment in national tourist hotel management, and achieved fruitful results. According to the development of the hotel industry in different periods, in the mid-1980s, it was the transition period from the planned economy to the market economy. Experience management was first eliminated and scientific management based on system management of people was introduced. In the early 1990s, with the market economy, The further opening up of the country, the liberalization of the nature of labor employment and the distribution system have made it no longer suitable for system management to adapt to the situation. On this basis, behavioral science management has been introduced in a timely manner, that is, in managing employees, it is necessary to integrate system management on the basis of Human touch. With the penetration of "IT" information technology into hotels, Mr. Yang pioneered management science, which doubled the efficiency of hotels where he had served, consulted, and trained.

While working at the Holiday Inn in the United States, Teacher Yang fully studied the "Hierarchy of Human Needs" by the famous American psychologist Mr. Maslow, combined it with China's national conditions, and uniquely The five levels are applied to the management of people - employees and guests, which is unique in tourist hotel management.

Mr. Yang used his long-term experience in hotel work to put forward the iron law of hotel sales work: "Only sales can make profits", "Each hotel employee should do his or her own job well." , and serving every guest with heart is the best sales of the hotel."

With the transformation of today’s hotel companies towards private capital, Mr. Yang spent 5 years working in private hotels and developed a complete set of management methods for private hotels, especially in terms of saving hotel expenses. On the Internet, a three-star hotel can save at least nearly 2 million yuan in costs and expenses every year, so that hotels in the era of small profits can survive and develop in the fierce market competition.

At the same time, Teacher Yang devoted himself to studying the reasons why contemporary Chinese professional managers have difficulty showing their talents, establishing themselves and having "short life span". Teacher Yang is willing to pass on the secret recipe to every manager who is aspiring to thrive in the workplace.

Since August 2003, he was invited to join the Institute of Economics of the Chinese Academy of Sciences, Tsinghua University, Zhejiang University, and Fudan University, and devoted himself to studying the medical records of large Chinese enterprises from prosperity to decline, corporate crisis management, and how enterprises can Sustainable development, how family businesses can get rid of growing pains, how to enhance their brand, how to build corporate culture, how Chinese small and medium-sized enterprises can gain a foothold and transform into large enterprises, how to reduce expenses and turn them into profits, etc. These latest management innovation research results are in the enterprise His attempts in this field have achieved great success, and he has given more than a thousand special lectures.

Teachers Yang is good at: 1. Construction management of modern hotels 2. Hotel culture 3. Hotel team building 4. Construction of hotel crisis management plan 5. Practical hotel business etiquette 6. Vocational simulation training 7. Job rotation training 8, modern hotel marketing innovation 9, hotel management 10, hotel service 11, hotel front office (guest room, catering) management and service 12, hotel cost and expense management 13, customer management 14, professional ethics 15, various hotel types Case analysis 16. How to effectively handle guest complaints 17. Management art 18. Communication skills 19. Sales art 20. Sales skills 21. How to deal with guests 22. How to be a hotel supervisor 23. Reasons and impacts of hotel employee turnover And how to prevent employee turnover 24. Hotel management and employee happy working method 25. How hotel managers dance with owners 26. Olympic Games and hotel Olympic economy 27. The root cause of the hotel’s lack of execution and how to improve it 28. How to create the best hotel Good employers and loyal employees 29. Unqualified managers must be eradicated 30. Beyond employment, creating a win-win situation - the game between employees and bosses 31. 15 common mistakes made by hotel managers 32. Changing leadership and management characteristics of the hotel industry 33. Modern enterprise personalized hotel management and service awareness innovation 34. "3 1" hotel quality management training method and other courses.

Mr. Yang Jianxin, a well-known domestic hotel management expert training instructor, pioneered the "Happy Work Management Method", "Modern Hotel Personalized Management and Service Awareness Innovation" and "3 1" hotel quality management in hotel human resources management. The training method is currently touring various hotels across the country to give lectures and preach. The specific contents of the "3 1" hotel quality management training include:

1. Hotel quality unannounced visits: According to the hotel training requirements, experts will go to the hotel to conduct 24-hour unannounced inspections.

2. Quality discussion: After the unannounced visit, experts will provide feedback on the inspection results, and conduct special quality management discussions with hotel managers based on the current hotel quality situation.

3. Quality analysis report: After the training, the experts will compile the unannounced visits, problem analysis and improvement measures into written materials and submit a quality analysis report to the hotel.