How can we do the hotel business better?

In order to do a good job in hotel business, hotel positioning is very important. This positioning includes the positioning of hotel grades, the positioning of venues, and the positioning of customer groups.

The grade orientation of the hotel. As a high-end hotel, the decoration and service, brand and popularity must be good enough to attract customers. Low-end products mainly serve local customers. As long as it is clean and hygienic, people will want to come again when they come for the first time.

Location of the hotel. High-end hotels are best arranged near business districts, stadiums, tourist attractions or government agencies. People in the middle and low grades can choose a place with a slightly worse location, so the rent is cheaper.

Customer-oriented groups. If it is high-end, the promotion channel can choose to do some high-end advertisements in newspapers, magazines or travel periodicals. Middle and low-end hotels can choose to cooperate with group buying websites, provide some special rooms or post advertisements in surrounding schools or residential areas, which are all relatively low-cost promotion methods. In addition, you can also attract customers by handling membership cards, recharging gifts and housing concessions.