What are the easily overlooked issues in theme hotel design?

Theme hotel design is both a science and an art. Qingmu Yipin Theme Hotel Design is closely related to the investment, construction and operation of theme hotels. Because some investors and owners do not pay attention to or do not understand the planning and design of theme hotels, there are many problems in the design of theme hotels. Today, the editor will give you a summary of the easily overlooked issues in theme hotel design.

1. Lack of market research

Before designing a theme hotel, market research must be completed first. The project location, competition situation, customer source situation, etc. of the theme hotel must be rationally analyzed. Some investors started the theme hotel design work directly without doing any serious preliminary research; some investors made the decision to invest in the construction of a new theme hotel based on their perceptual knowledge of visiting several themed hotels and planned to build a theme hotel. The lack of intervention from the design unit in the early stages is likely to leave disadvantages in the future.

2. Inconsistent design

Some theme hotels are very beautiful and shocking in appearance, but the internal functional planning, decoration and decoration design are a mess, the design is unprofessional, and the spatial layout is a mess. It is unreasonable, lacks practicality, let alone artistry. It can be said that there is nothing more than gold and jade, but there is nothing in it. After such a theme hotel starts to operate, it must be constantly tinkered with, resulting in "secondary" in the layout and design of the theme hotel. Consumption", some theme hotels don't even have the opportunity to make up for design flaws.

A very important reason for this result is that ordinary designers do not understand the needs of theme hotels and the functions of various facilities. They do not consider the personality of theme hotels and the consumption needs of consumers. It is designed from the perspective of pure architectural decoration. There are also some design drawings that are too frivolous and simple. For example, they do not attach great importance to the design of themed hotel rooms, and they are only regarded as a simple combination of standard illustrations, and there is no further detailed supporting design of guest room furniture.

3. Construction of a medium-sized theme hotel is not a small investment. Due to the uneven property conditions, some investors may convert traditional state-owned training centers and activities into The center, reception center, or catering space is transferred and transformed into a theme hotel. But in fact, due to the limitations of property conditions, this type of space is often not suitable for transformation into theme spaces. As a result, some specious theme hotels are created. Their architectural structure, facilities and equipment, functional layout, etc. cannot meet the needs of theme hotels. Innate deficiencies are difficult to make up for later in life.

4. Blind imitation in design

Some theme hotels do not consider the influence of the surrounding environment and geography when designing, nor do they take into account the operation of theme hotels and consumer needs. Diversification means simply imitating a certain theme hotel or comprehensively imitating multiple themed hotels, so that some mistakes in the design of the original themed hotels are inadvertently inherited.

The result is: Although the theme hotel was built with the mentality of embracing the strengths of hundreds of families, it lacked innovation in the design of the theme hotel, and even introduced some mistakes from other hotels. , so that when operating in the future, there will be no advantage in competition and hidden dangers will be laid.

5. Lack of personality and culture

Theme hotels can create a variety of cultures for customers, such as architectural culture, service culture, management culture, product culture, etc. But now many new theme hotel designs lack these cultures. They do not have the personality of the theme hotel itself. They are just a combination of a lot of money, new products, new materials, and new technologies. The entire design lacks soul, and the local decoration is very different from the entire atmosphere of the theme hotel. Incongruous. The themed hotel supplies do not match the space and even bring aesthetic distaste to the guests.

The above points are all mistakes that are easy to make in the design of theme hotels and are also common problems. Today I will just list a few to remind owners and bosses who are preparing to invest in theme hotels. When preparing for a theme hotel, don’t neglect the important aspect of design in the early stage. You should also keep your eyes peeled and find a professional theme hotel design agency to cooperate with, so that your theme hotel project can be successfully implemented, enter the operation stage as soon as possible, and achieve profitability!