Traditional Culture Encyclopedia - Hotel franchise - What kind of leaflet will not be thrown away?
What kind of leaflet will not be thrown away?
To reduce the probability of leaflets being discarded, we should first popularize environmental awareness so that people have the awareness of recycling. In fact, leaflets have many uses. If you have a friend with a dog at home, you can use the collected leaflets instead of newspapers to pee and poop your dog. When you go out to walk your dog, you can use a hard leaflet to scoop up the dog’s poop! This way you don’t have to spend money on newspapers every day! If it is a puppy, it will definitely not be able to hold back its feces and urine when it is young. Having a stack of leaflets can save a lot of money~ You can also cultivate the habit of defecating on the leaflets from an early age.
If you don’t have pets at home, it doesn’t matter, people can use it too. When you have free time, fold the collected leaflets into a three-dimensional open square box. If you don’t know how to fold them, you can search for tutorials online. This way, the advertising paper with good paper quality has the value of being reused. Give one to each person when the whole family is eating, and put the spitted fish bones, meat bones, vegetable stems, bean shells and other residues into this open square box. After eating, just throw these square boxes directly into the garbage collection bag That’s it, this way the workload of cleaning the dining table will be reduced a lot! Is this environmentally friendly and reducing workload? !
There are many other methods like this, but if it is a low-quality leaflet at the beginning, I think most people will choose to throw it away. Merchants should be careful when making leaflets. Sometimes consumers throw away your leaflets because your leaflets are not good enough and not attractive enough. Therefore, the leaflets must be well designed and of good quality.
My uncle used to run a mobile phone store. He would hire people to distribute flyers on Saturdays, Sundays and long holidays, but the results were not very good. Later, after some experienced people pointed out that his leaflets were full of discount information, and the word "discount" was really off-putting, he was later introduced to Gaitu.com to redesign and print the leaflets. Sure enough, the customer flow in the store increased. Gradually, the number of transactions increased.
In fact, there are many such examples around us. During the holidays, when we go shopping, the flyers we receive are full of discount information. However, friends who pay attention to them will know that in fact, they are not much cheaper at all, but only from the merchants. A means, over time, this kind of leaflets and this kind of promotion will become annoying.
In fact, just making some small changes to the leaflet can increase its survival rate without writing unappetizing "discount" information. For example, if it is a restaurant, you can print a fake "taxi ticket" on the promotional leaflet, and the ticket amount is 10 yuan. If the consumer goes to the hotel to dine, no matter how much he spends, he can go to the front desk to redeem 10 yuan with this leaflet. Cash so guests can take a taxi home. Who would throw away such a leaflet casually?
In addition, the leaflets can also be embedded with certain information or common-sense convenience services that customers need, so as to achieve the purpose of making customers read more and be willing to read. For example, you can print subway route maps, train timetables, calendars, unit conversions, common sense of life, etc. on the leaflets, which are more effective, and can also be based on the needs of consumer groups. This trick can make customers interested in the leaflet they get, so they can keep it instead of throwing it away easily.
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