What is the 7p analysis of Hanting Hotel?

The 7P analysis of Hanting Hotel refers to: products, prices, channels, promotions, people, physical evidence and processes.

1. Products: Hanting Hotel mainly provides accommodation services, including rooms, restaurants and conferences.

2. Price: The price strategy of Hanting Hotel can be adjusted according to market changes, but overall, the price is reasonable and competitive.

3. Channels: The sales channels of Hanting Hotel include online and offline. Online includes official website, APP and third-party platforms, and offline includes stores and agents.

4. Promotion: Hanting Hotel will adopt various promotion methods such as coupons, special rooms and exclusive rooms for members to attract customers.

5. Personnel: The personnel of Hanting Hotel include employees and managers. They need to have a good sense of service and professionalism to provide customers with quality services.

6. Physical exhibition: The environment, facilities and articles of Hanting Hotel need to be kept in good hygiene and quality to increase the trust and comfort of customers.

7. Process: The service process of Hanting Hotel needs to be standardized and efficient to ensure customer experience and satisfaction.

To sum up, the 7P analysis of Hanting Hotel covers all aspects of services, aiming at providing customers with high-quality, efficient and satisfactory services.