What is determined by the invitation of the organizer, the invitation of the brand and the way the stars watch the show?

The invitation of the organizer, the invitation of the brand, the purchase of tickets and the way the stars watch the show directly determine the status of the stars themselves in the fashion world. Fashion circle and entertainment circle have always been inseparable. After the stars become popular, many fashion brands will be willing to ask them to be their spokespersons. On the contrary, some big fashion brands will also have small stars, who are willing to contact them to enhance their value.

Many big brands only invite stars to watch performances by providing tickets, and will not pay extra for them. Unless you are a recognized spokesperson or artist who has a long-term cooperative relationship with the brand, you will consider reimbursing some transportation and hotel expenses. Even so, the stars are willing to participate at their own expense, which is their own honor. However, the traditional aristocratic brands are very strict about the identity of the stars watching the show. Not all the stars who want to watch the show will be invited.

Stars who don't have enough coffee or don't conform to the brand tonality are hard to be accepted even if they want to go. As long as netizens who often pay attention to entertainment news are familiar with the word "rubbing the red carpet". It refers to the act of trying to sneak into the event site without receiving an invitation. Although it is legal to buy a ticket to watch the program uninvited, it is not so shameful to say it. Some brands even refuse some stars to enter the event site.

In addition, some fashion magazines or fashion media will also bring some stars to watch the program, because these media will have many tickets every season, especially the fashion editors of big magazines. As long as they apply, they will receive the activities corresponding to the invitation letter. In this case, the star will not only watch one performance, but also perform several performances at the same time. This way is slightly worse than the official invitation, but it is much better than buying tickets yourself.