Traditional Culture Encyclopedia - Hotel franchise - What requirements do the different proportions of recreational project revenue in the hotel’s total revenue bring to the management model?
What requirements do the different proportions of recreational project revenue in the hotel’s total revenue bring to the management model?
The different proportions of recreational project revenue in the hotel’s total revenue bring the following requirements to the management model:
1. When the proportion of recreational project revenue in the hotel’s total revenue is low, such as economy-type For hotels, the management model should focus on guest room management, focusing on improving guest room occupancy rates and customer satisfaction to maximize guest room revenue. At this time, recreation programs may be offered as add-on services to meet the needs of some customers.
2. When the revenue from recreational projects accounts for a high proportion of the hotel's total revenue, such as a resort hotel, the management model needs to pay more attention to the operation and management of recreational projects. This includes providing a variety of recreational programs, maintaining facilities and equipment in good condition, and improving service quality. At the same time, hotels need to focus on customer experience to meet their leisure and entertainment needs while on vacation.
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