Traditional Culture Encyclopedia - Hotel franchise - The current status of hotel distribution channel system construction

The current status of hotel distribution channel system construction

1. Lack of efficiency and stability.

2. The power of enterprises and distributors is imbalanced.

3. Channel conflicts are serious. According to the investigation, marketing channel theory and channel system lack integrity, and centralized distribution channels compete in the same market for the same customer base. Hotel distribution is an online distribution booking platform provided by network operators through the Internet.