Understanding and Opinions on the Spring Festival Promotion Scheme of Song He Grain and Liquid Hotel

The landlord is unkind! A 1-word paper! Is this 9 points for fun?

Say a few words about your question, and give a point if you want!

First of all, this is an ordinary promotion in the form of buying gifts. This scheme is not special, not only in hotels, but also in a unified terminal promotion. If it is a special promotion for hotels, it is best to add hotel-related content. Because you are facing people who come to the hotel for consumption, your promotion content has nothing to do with the hotel;

In addition, since it is during the Spring Festival, I don't think it's a good idea to send tourists. There are people who travel during the Spring Festival holiday, but that's a minority. Sending wine and toys has little to do with the Spring Festival and hotels. You can't make good use of the special occasions such as festivals and hotels. You can do it anytime!

I don't know the price of this wine. It has its consumers and should be promoted according to the characteristics of these people. What are these people most likely to do and care about during the Spring Festival? What is their mentality when spending in hotels! In addition, is there something that can be combined with this wine culture?

I'd like to give you some suggestions:

If it's in the form of scratch award, you can send a gift certificate for the reunion dinner when the terminal is executable, and the winner can give a certain amount of free tickets during the Spring Festival (you can also negotiate with the hotel for joint promotion, and the hotel can also give discounts, which is only for large hotels or chain stores);

in my opinion, your promotion theme should be closely related to festivals. No matter what you give, you should have a statement, and the Chinese New Year is a lucky and festive occasion. If you satisfy consumers, they will satisfy you!

Send a mobile phone: let you bring holiday greetings to distant relatives

Send Spring Festival couplets: bring you new year's wishes and good luck

Send a desk calendar, a small mascot, an Olympic Fuwa or even a festive dish!

Your plan is too simple, so you can only answer it simply! That's all!