Traditional Culture Encyclopedia - Hotel franchise - Why do you want to hold a business meeting in a resort hotel?
Why do you want to hold a business meeting in a resort hotel?
(A) the mechanism of metropolis
Meetings are accompanied by the development of the conference market. A meeting is an activity where people get together to discuss and communicate in order to solve a problem or for different purposes. It is often accompanied by a certain scale of personnel flow and consumption. In the past, small meetings were usually held directly in conference rooms within the government and enterprises, so as to make quick decisions and save costs; Large-scale conferences often rent cinemas and venues in their cities. It often leads to participants being bored in the conference room for two or three days and becoming exhausted.
Conference is an advanced embodiment of politics, economy, science and technology and social life. The more prosperous the economy, the more active the consumption and the more developed the society, the greater the demand for meetings. With the progress of human productivity and the improvement of consumption level, the conference has higher and higher requirements for various software and hardware conditions. The trend of conference scale, specialization and leisure is more and more obvious, and the relationship between conference and leisure determines the inevitable combination of conference and tourism. As a result, the functions of the conference have expanded accordingly, showing the functional diversity of discussion, exhibition, display, communication, entertainment and leisure. The great potential of the conference market and its multiple functions have led to the emergence of professional conference reception places. They are effective gathering areas for conferences, providing professional and perfect conference service facilities and a beautiful and comfortable environment. They are generally located in the central cities of international metropolises, important tourist cities and economically developed areas, and have achieved good results in reversing the dullness of closed-door meetings. The combination of conference and leisure tourism is not only a reward for employees by the unit, but also a reward for guests by the conference reception unit.
At present, "conference tourism" formed by the combination of conference and tourism has developed rapidly. Conference tourism has the characteristics of large scale, high grade, low cost, long stay and rich profits, which plays a great role in promoting the economic development of the city. Some enterprises have also found that going to the reception area of professional conferences can not only save additional costs such as renting, arranging and cleaning the venue, but also promote business development, improve corporate image, shape corporate culture, enhance corporate cohesion and realize humanized management. In the case of consistent supply and demand, it is bound to form a conference reception gathering area, which Lv Wei calls the conference capital.
(B) the concept and classification of metropolis
1, elaboration of the concept of metropolis
Simply put, a tourist reception place with a certain scale, which takes conference reception as the leading product, can be called the conference capital. For example, there are many conference resorts and hotels in the Swiss town of Davos. The town is characterized by receiving various international and national conferences, and is world-famous for developing conference tourism. Conference is the leading industry in the town, and other industrial chains are closely related to and even dependent on the conference industry. Therefore, it is not an exaggeration to call Davos a metropolis.
However, there are not many conference industries on the scale of Davos. Many small towns do not have such resources and opportunities as Davos, nor do they have such a vast market. Therefore, there are some small tourist destinations with conference reception as the leading product, such as conference hotels and resorts. With the increasing number of resorts in this mode, the concept of metropolis has expanded from initially referring to conference towns to include some large conference resorts, such as Jiuhua Mountain Villa in Beijing. Here, the green dimension tries to explain the new concept of the club.
Lv Wei believes that conference-oriented industrial agglomeration is characterized by conference reception and leading products, while other industries support and even depend on the conference industry. The tourist reception places with large-scale leisure projects and bed facilities are the conference capital, including those conference resorts that reach a certain scale. As for whether these resorts can form a conference capital, Lv Wei put forward three criteria: first, they have perfect conference facilities of various grades and sizes, which can accommodate more than 2,000 people at the same time; Second, there are enough beds and facilities of various grades, which can accommodate more than 1000 people at the same time; Third, there should be rich leisure projects, such as hot springs, tennis, swimming pools and water recreation areas.
2. Classification of metropolises
Lv Wei believes that according to different standards, society can be divided into different development models.
According to the influence of the club:
It can be divided into internationalization, nationalization, regionalization and urbanization.
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