Traditional Culture Encyclopedia - Hotel franchise - Ctrip has become the number one travel enterprise in the world, and it cannot be separated from four men.
Ctrip has become the number one travel enterprise in the world, and it cannot be separated from four men.
Recently, Ctrip announced its 22 financial report, with GMV transaction volume of 395 billion yuan, ranking first among global travel enterprises for three consecutive years.
Ctrip. com was established in 1999, with its headquarters in Shanghai, China, branches in 95 domestic cities and 22 overseas cities, and service contact centers in Nantong and Edinburgh. Provide wireless application, hotel air ticket reservation, travel and vacation, business travel management and travel information for more than 3 million members.
Let's take a look at the development history of Ctrip.
In 1999, the number of hotel reservations topped the domestic hotel distribution industry.
in 2, Beijing Hyundai Express Reservation Center was acquired.
in 22, the transaction volume in March exceeded 1 million yuan for the first time, and the air ticket booking network in October covered 35 cities in China. Acquisition of Beijing Coastal Aviation Service Co., Ltd..
In 23, 36 Holiday Supermarket was launched, which was the first to promote the concept of leisure holiday tourism. CTRIP is listed on NASDAQ, and its current market value exceeds $23 billion.
in 24, the first online booking platform for international air tickets was built in China, with more than 1 million registered members.
in 25, we entered the business travel management market.
in 26, the holiday origin expanded to 11 cities.
In 27, Ctrip University was established, and the ticket sales in September exceeded 1 million. The English website is newly launched.
in 28, Ctrip Holiday Experience Center landed at major airports. Business Travel Smart Report released. Launched the first aviation insurance policy sales network platform. Launch the product of "Freedom Machine Wine". Was awarded the "Designated Travel Agency for Expo Tour". The membership has exceeded 4 million. Acquisition of ChinaSoft Haotai.
In 21, we invested in Taiwan Province Easy Travel Network and Hong Kong Yong 'an Tourism to realize cross-strait connectivity. "Ctrip Wireless" mobile phone website is launched. Set up donkey evaluation network. Acquisition of Yongan Tourism's tourism business. Acquisition of minority shares in Hanting Hotel Chain Group and BTG Jianguo Hotel Management. Acquisition of China Guzhen Net.
In 211, we signed a distribution cooperation agreement with Shangri-La Hotels Group. March into the business travel market of small and medium-sized enterprises. Organize China tourists to fly directly to Hawaii for the first flight. Won the exclusive operation right of Indonesia "Eagle Airlines Holiday" brand in China. The channel "Huixuan Hotel" is online. Release the "China Travel Market Research Report". Small secretary for strategic investment ordering.
In 212, the first top tourism brand "Hong Yu Yi You" was released. Launch a brand-new international air ticket booking platform and create a "drilling standard" for tourism products. Strategic investment is too beautiful to travel.
in 213, the online and offline tourism services were transformed into mobile display of tourism information, open platform cooperation, and research on the application of tourism big data. Hotel wireless order hypersite.
In 214, we invested in Tufeng Travel Network and touched North America. 2 million dollars to invest in the same trip. Release the "Jing+Wine" package. Deepen strategic cooperation with Priceline. Announced the purchase of exquisite century cruise ship.
in 215, we strategically invested in eLong Travel Network and controlled Qunar.com.. It was rated as the largest tourism group in China.
in 216, MakeMyTrip, India's largest tourism company, was strategically invested to establish its regional headquarters in southeast Asia in Singapore. We have reached cooperation with the three major Chinese land agencies in North America: Zongheng, Seagull and Tufeng. Invest in Skyscanner, a British air ticket search platform. Complete the global layout. Signed a strategic framework agreement with China Eastern Airlines. Establish the first "Tourism Safety Management Center" in China. Reach a strategic cooperation agreement with Tujia. Strategic investment to travel to knowledgeable person.
in 217, the world's first "SOS for tourism" service was launched, and the hotel "Easy Stay" strategy was released. Layout of second-and third-tier cities, 5,5 experience stores. Strategic cooperation Stena Line, the world's largest ferry company. Go online and "play around". The food forest tests the reservation function of overseas restaurants. Complete the acquisition of trip.Com.
In 218, Food Forest cooperated with OpenTable. I participated in ITB Berlin National Tourism Industry Exhibition for the first time. Launched the industry's first full-product parent-child standard. Self-operated e-commerce for transforming travel goods. Online "high-speed rail tour" and "travel shooting" functions. Strategic investment Boom Supersonic
in 219, upgrade the "global tourism SOS platform". Announce G2' s high quality and globalization strategy. Reach a strategic cooperation with TripAdvisor. The stock exchange transaction became the largest shareholder of MakeMyTrip. In the future, Ctrip will launch an inbound tour.
Ctrip has a very rich history. Next, we discuss why Ctrip has four founders.
Why are there four founders
Unlike many companies, Ctrip has four founders. Why is this happening? This starts with Shen Nanpeng, one of the founders. Shen Nanpeng's experience in investment banking enables him to get the hottest and latest market development trends first, and then to look at and operate a company from the perspective of investors, which is why Ctrip can go public in three years after starting a business and list two brands in five years. This is why there are four founders of Ctrip, and like the Tang Priest's team, they learn from each other's strengths. Shen Nanpeng knows where his strengths and weaknesses lie, and the four-person team has achieved an effect regardless of its background or experience. From the very beginning, it has carried out enterprise and commercial design according to the standards of listed companies, and it can withstand the scrutiny of picky investors without packaging before listing. After successfully listing two startups, in 25, Shen Nanpeng became one of the founding partners of sequoia capital china and became a professional investor.
The four founders are called Four Gentlemen of Ctrip by the media. Next, let's take a look at the karma and brief introduction between the four gentlemen.
karma and introduction of the four gentlemen
Shen Nanpeng and Liang Jianzhang were the first to know each other among the four gentlemen. In 1982, Shen Nanpeng and Liang Jianzhang met because of the first national computer competition for middle school students. They won the first prize in Liang Jianzhang and the third prize in Shen Nanpeng.
But the first organizer was Ji Qi, a poor student who changed his destiny through education. He has always been full of entrepreneurial passion. Ji Qi and Shen Nanpeng are alumni of Jiaotong University.
Ji Qi, born in Rudong, Jiangsu Province after 1965, is a graduate student majoring in robotics in Shanghai Jiaotong University. He founded Xiecheng Technology, such as Home Inn, Hanting Hotel, Huazhu Group and Lishan Investment. Member of Shanghai 1th CPPCC. Responsible for technology at the beginning of the business.
Liang Jianzhang, born in 1965, is a Shanghai native, a junior class at Fudan University, a master of computer science at Georgia Institute of Technology, a doctor of economics at Stanford University, a consulting director at Oracle China, and a professor at Guanghua School of Management at Peking University. At the beginning, he was responsible for innovation, internationalization, strategy, technology and management. He left Ctrip in 27 and returned in 213.
Shen Nanpeng, born in Haining, Zhejiang Province after 1965, will only take out 1 yuan's money for investment. He was hailed as a mathematical genius at an early age and was sent to Jiaotong University. After graduation, he went to the Columbia Department of Mathematics. He found that he was proficient in the same day and turned to apply for an MBA at Yale University. He has worked for Citibank, Lehman Brothers Asia, Deutsche Bank executive, founder of Home Inn, global managing partner of Sequoia Capital, tutor of big business school, member of the 13th Chinese People's Political Consultative Conference, angel investor and director of Yiju China and Focus Media. Responsible for financing at the beginning of the business.
Fan Min, born in 1965, is the deputy general manager of Shanghai Xinya Hotel Management Company, the general manager of Shanghai Travel Service (Shanghai Xinya International Travel Service) and the general manager of Continental Hotel. Be responsible for specific business and market at the beginning of starting a business. Later, he founded a cruise company.
Now, Sun Jie, a Ctrip woman, will take over the baton of Four Gentlemen as CEO, and she will lead Ctrip to face new challenges.
Two young geniuses who are in charge of market financing and strategic innovation respectively, an impoverished disciple who has skills and has worked hard all his life, plus a senior management talent who has successfully run hotels for many years. Four people constitute the four boosters of Ctrip rocket, and also create the cosmic speed of listed companies. What do you think?
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