Traditional Culture Encyclopedia - Hotel franchise - What is a professional model?
What is a professional model?
What is a professional model?
This article introduces to you what is a professional model? I hope it can help you understand this profession.
Model is transliterated from the English "Model". It mainly refers to people who are responsible for displaying art, fashion products, advertising and other media. The word model also represents people who are engaged in Occupations for people who work in this type of work. Models have certain conditions in terms of body shape, appearance, temperament, cultural foundation, professional feeling, and display ability. Generally, they must have good body shape, appearance foundation, personal temperament, cultural foundation, personality quality, and display ability. Brazil is one of the best models in the world. The country with the most supermodels.
Height is the basic condition that a model must possess. In actual operation, it is also divided into specific character models, product image models, fitting models and etiquette models, etc.
Chinese models can also be simply divided into five categories: graphic models, T-stage models, advertising models, special models and models of special age.
Basic introduction
Traditional models: mainly refer to figures who serve as showcases for art, advertising and other media. They are also used by various businesses to promote sales by using models to endorse products and try on products. The main vehicle for more exposure. Such models are generally fashionistas, art experts, etc. Today, Brazil is the country with the most international supermodels in the world. With the advent of the Internet era, models have also spawned online models, and various online platforms have also been born, such as the Madden Model Art Exhibition Platform, which has produced batches of internationally renowned models, such as Liu Wen. .Required conditions
You must have a good figure and appearance, coupled with excellent personal temperament, cultural foundation, personality quality, clothing display ability and other internal qualities, in order to become a successful model. Therefore, as a model, she should have comprehensive qualities in all aspects. To sum up, there are several conditions such as body shape, appearance, temperament, cultural foundation, professional feeling, and presentation ability.
Necessary conditions Folding body shape requirements
Height is the most basic condition for a model. Female fashion models are generally between 1.72 and 1.83 meters tall. Several supermodels in the world today, such as Cindy Crawford, Claudia Schiff and others, are all around 1.82 meters tall. Female advertising models are generally over 1.65 meters tall. The height of male models is generally between 1.85 and 1.93 meters, the bust is 95 to 110 centimeters, the waist is 72 to 80 centimeters, the hips are 92 to 105, and the weight is between 70 and 80 kilograms. Harmonious body proportions are an important physiological basis for models. For models who embody the beauty of human body form, when judging whether their body shapes are harmonious, we can use the "golden section law" as a reference. Regarding the model's body proportions, we can analyze it from the following aspects.
1. Upper and lower body proportions - the requirement for models is that the lower body is longer than the upper body. 2. The ratio of the calf to the thigh - the ratio of the calf to the thigh is close to the same or slightly longer than the thigh. 3. Head-to-body ratio - Seven and a half heads to body length is the golden ratio proposed by Leonardo da Vinci. Therefore, the best proportions of current models are between seven and a half to nine heads. A smaller head will make the figure appear smaller. More dexterous. 4. Measurements - The measurement ratio of a female model is about 85:60:85. There is five centimeters of space to elastically fold the appearance requirements.
Although appearance is not as prominent as the figure, it is also a very important image factor. The ideal head shape for a model is an oval, and the face should not be wide, but can be slightly longer. Good facial features are the minimum requirement. You don’t have to be very beautiful, as long as you have personality, you can still stand out. Folding Temperament Requirements An excellent model often has a unique temperament. It includes people's posture, expression, demeanor, speech and behavior, etc. As a model, it is not enough to have a good figure and facial features. Only with a good temperament can you create wonderful fashion clothes. Therefore, it is very important for models to always pay attention to their inner cultivation and appearance.
Folding cultural basis
In people’s minds, as long as you have a tall figure and a beautiful face, you can become a good model. In fact, this understanding is wrong.
If this is the case, then why does the country set up modeling majors in various higher education, technical secondary schools, and technical clothing colleges? Isn’t it enough to just randomly select some people who meet the body and appearance standards in society? Facts tell us, Although education level and cultural literacy are not absolutely consistent concepts, models who have not entered colleges and universities still have to obtain some necessary knowledge through other channels. Just imagine, a model with a cultural foundation has various unique ways of performing different clothing styles, which makes it easier to form his or her own personality and develop professionally. In fact, a lot of cultural knowledge is closely related to model performance. For example, music knowledge, dance knowledge, costume design, photography art, stage lighting, etc. are all things that people engaged in the modeling profession must know. Even if they cannot be proficient in these things, they must be familiar with them.
Collapse of professional feeling
A model’s professional feeling generally includes clothing feeling and stage feeling. The so-called clothing feeling is an intuitive judgment of clothing, that is, being familiar with clothing trends; knowing which style is suitable for which body shape and temperament; and being proficient in the personality requirements of one's own image. In layman's terms, it means that you can use your own intuition to find out the latest trends and dress according to the trend information. We often see that some good-looking people have no charm at all once they get on stage. This has something to do with the feeling of the stage. I think stage feeling is related to personal talent, but acquired training is also very important. We often see some supermodels. When they perform fashion shows, they often enter a state where they are at ease and as if no one else is around. They can show the beauty of fashion to the fullest in every move they make. Their stage feeling can often make the performance better. Art brought to its peak state.
Folding display ability
General display ability includes two aspects: stage performance skills and clothing display ability. No matter what kind of model they are, they should have the skills to walk on the catwalk, that is, they should be able to walk the catwalk. Stage performance skills are generally developed through professional training. Fashion shows generally require models to understand the designer's design intentions and the choreographer's purpose of arranging music and walking on the stage. The content of these requirements is the ability that models must have to display clothing. The above six points are the basic conditions necessary to become a qualified model. As an excellent model, you must not only have good physical conditions and cultural foundation, but also have a certain understanding of clothing design, production, fabrics, accessories, music, stage lighting, etc. The workplace of models is on the T-stage. If you want to succeed on stage, you must cultivate various related qualities off the stage. I think it may have something to do with why Dior, a generation of fashion design masters, called fashion models "costume actors"!
Basic conditions for folding fashion models
Height is currently the international standard The uniform height for fashion models participating in performances is 1.78m (Italy sometimes requires 1.8m). If the intended number of performers is not reached, the height can be increased or decreased by 2 to 3cm. Therefore, girls with a height between 1.75 and 1.80m are within the standard. Measurements Measurements Measurements refer to bust, waist and hips. The ideal size is chest circumference 90cm, waist circumference 60cm, and hip circumference 90cm, but even in Europe, not all can meet this standard. In view of the characteristics of the Chinese race, the standard body measurements are generally 84cm bust, 6cm waist, and 90cm hips. Some models are fatter but can still be hired if their hips do not exceed the standard 2cm. 3. Appearance The standard of appearance of fashion models is not just to see whether they are beautiful or not, but mainly to see whether they have a three-dimensional sense or whether they have personality characteristics. When selecting a model, experts not only look at their appearance, but also consider the effect of their makeup, and at the same time observe whether their personality is qualified for the modeling job based on their speech, behavior and facial features. In China, girls with advantageous looks have more opportunities. The basic conditions for folding a full-time model
There are two proportions: the first is the ratio of the head to the whole body. The normal ratio between the body and the head of an average person is that the head is one-eighth of the body. The proportion of the model should be that the head is smaller than the normal ratio. If it is greater than one-eighth, other conditions must be balanced. The second is---the ratio of the length of the upper body to the lower body. The dividing line between the upper and lower body is the sacrum. The upper body is from the top of the head to the sacrum, and the lower body is from the sacrum to the soles of the feet.
According to the characteristics of the Chinese race, applicants can be admitted if their upper and lower body lengths are equal. It is better if the lower body is longer than the upper body. The longer the legs, the better the condition. There is a second method of measurement. The upper body is measured from the Dazhui acupuncture point to the hip line, and the lower body is measured from the hip line to the ankle bone. This measurement method is more beneficial to clothing designers. They can directly think of the clothing number, but it is difficult for other customers to imagine the body condition from the size. Therefore, both methods of measurement are required, and only the difference is given in the name of the proportion. Leg shape Leg shape is very important for fashion models. In interviews, people often lose the job due to poor leg shape. The model's legs should be of uniform thickness, with a straight midline and strong calves. The thighs are too thick, the calves are large, or the outer or inner arcs of the midline of the legs are not ideal. The best face shapes for face models are oval face, oval face, and rectangular face. Other face shapes should be selected according to other conditions, and compensation should be made in makeup and hairstyle. The skin roughness and fineness and color of the skin model are directly related to the chance of use. If your skin is good, you will have more opportunities and a wider range of adaptation. Aesthetic acne or rough skin can affect your chances. Even those with good skin should pay special attention to protection. Because models wear a lot of makeup in their profession and have irregular daily routines, if they want to maintain the beauty of their skin, they must pay special attention to controlling their intake of tobacco, alcohol, sugar and spicy foods. It is also common to use hands to make advertisements such as jewelry and computers. The requirements for good hand shape are that the fingers are slender and slender, the joints should not be thick, the nails are finely trimmed, and the skin is delicate and elastic.
Fold and edit the main types of this paragraph
Specific business requirements for models. The above are the standards for fashion models and graphic film and television models, but in actual operations, they are also divided into specific character models, Product image models, fitting models and etiquette models, etc.
Collapse specific character model
Specific character model refers to the image of a model that is specifically suitable for a specific occupation or position. For example, assigning a boss image to a computer or electronic notebook, assigning an identity-appropriate image to a hotel manager, waiter, or security guard, etc., are all specific character models. This type of model is not restricted by age or height, and the choice of appearance is relatively wide when registering. The requirements for using specific character models are very specific and detailed. Folding product image models
Product image models are the darlings of the modeling industry, advertising industry and even the corporate world. There is almost no image fault in them. When people see their faces in advertisements, they can almost immediately think of the brand of a certain product. The performance of product image models in front of the camera cannot be overly warm or overdone in the slightest. The coordination and unity of spirit, emotion and form and the innocence and clarity of image connotation are the highest skills pursued by professional models. In China, due to skill and level issues, product image models have not been widely used in the advertising industry, but they have been widely used in auto shows, computer shows, beer festivals, jewelry auctions and other occasions.
Folding fitting model
This type of model requires that the figure must meet the standard. The requirements for models' bust, waist, hip, neck, upper and lower body proportions, breast position, etc. are very strict, but there are no requirements for appearance. Their skills are high-level clothing appreciation and the ability to accurately describe the problems with the clothing they are trying on. Excellent fitting models can also suggest popular possibilities based on experience. They are good advisors to costume designers. Ninth Avenue's fitting models are smart, excellent, and meet the standards of fitting models.
Folding Etiquette Model
Currently there are etiquette schools in society, and vocational high schools also have etiquette classes. These students have in-depth study of the etiquette knowledge of various countries and ethnic groups around the world and various social situations, but they are far from the work of etiquette models. Etiquette models are mostly used for business opening ribbon cutting, competition awarding, reception of large conferences, distribution of company profiles, welcoming guests at major events, etc. Etiquette models are the "face" of the inviting unit. Their task is to use their well-trained image and elegant and thoughtful speech and behavior to establish a good corporate image for the inviting unit, to enhance the scene and enhance the atmosphere. The selection criteria for etiquette models are good looks, slim figure, and height between 1.70 and 1.75m. In addition, there are two parts of the model that need to be carefully selected during the interview: one is the neck, which must be smooth, delicate, plump, and graceful, and is mainly used for shooting necklaces. The second is the feet, which require good foot shape, good skin, sound nails, and no exposed veins. They are mainly used for shooting advertisements for sandals, slippers, fitness equipment, etc.
It is not easy to select a comprehensive range of models that meet various conditions, but for fashion models, the first three are the most important criteria to be admitted. For the latter few criteria, some outstanding candidates can be selected to take charge. In short, models are the creators and disseminators of beauty, and their most practical criterion is only one: being able to meet the needs of product advertising images.
Folding performance model (T stage model)
The TV model competition provides an opportunity for models to show themselves. Unlike other types of models, TV models have no restrictions on height, body shape, etc. Factors, completely popular, targeting a wide range of people, it is just a "TV catwalk" worthy of the name. As an excellent model, not only must have good physiological conditions and cultural foundation, but also have good knowledge of clothing design, production, fabrics, accessories and music. , stage lighting, etc. have certain comprehension ability. The workplace of a model is on the T-stage. If you want to succeed on stage, you must work harder off the stage. Just imagine that a model with a cultural foundation has various unique performances for different clothing styles. This way, it is easier to form your own personality and develop professionally. In fact, there is a lot of cultural knowledge that is closely related to model performance, such as music knowledge, dance knowledge, clothing design, photography art, stage lighting, etc., which are all knowledge that must be understood to work in the modeling industry. T-stage models Among all types of models, T-stage models have the strictest physical requirements, because models are movable hangers that give clothing spirituality. In order to achieve the most ideal wearing effect in clothing design, designers from all over the world basically All samples are made in standard sizes. In this way, the model's height and body measurement proportions must have a relatively uniform standard. Professional catwalk models generally must meet this standard. Females: under 25 years old, height: 1.75 meters or more. Males: under 28 years old, height: 1.85 meters or above. Requirements: well-proportioned figure, good overall sense, good image and temperament. Therefore, in order to become an excellent T-stage model, in addition to meeting certain requirements such as height, you must also undergo strict long-term training, including body shape, shape, body posture, walking posture, standing posture, stage steps, leg shape, and facial shape. Wait for training.
Folding mannequins
Mannequins are the key to the success or failure of nude photography creations. The requirements for mannequins are not only limited to her graceful posture and smooth curves, but also Human models are required to have good artistic understanding and the ability to express physical art. Mannequins that meet these conditions will vividly display the author's creativity in using body language expression, thereby achieving a perfect combination of original creative ideas and shaping performance.
Folding flat model
Flat model is a model that often appears on magazine covers, newspaper color pages, product posters, product albums, wall calendars, and indoor and outdoor light boxes. Successful print advertising works often make the audience unforgettable and achieve the purpose of publicity. Print advertising work is closely related to photographers, makeup artists and backstage production. Graphic models cannot display clothing in a dynamic way like fashion models, and can only convey information to others through photos. Therefore, the requirements for photogenicity, body proportions, camera sense, etc. are extremely high. Professional graphic models have the ability to understand clothing that amateur models do not have. They know how to show clothing to buyers and how to describe clothing to buyers through pictures. This is very important for invisible and intangible online shopping. is indispensable.
Folding Internet Models
In addition to photographers, the industry of online models who wear or wear products has also begun to slowly surface. Online models are the graphic model industry and Internet shopping. The combination of this emerging field has given rise to a new term "Madou", which is the homophony of "model" in English. A good Madou can often make one or more products sell well. Some professional Madou Earn thousands of yuan in one hour. Graphic models include non-dynamic models such as online store models and magazine models.
Folding TV models
TV models are a combination of print models and actor models, including online models. Television models require good style, superb acting skills, and temperament and charm. ;
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