Traditional Culture Encyclopedia - Hotel franchise - Spring Festival Poster Design-How to Draw a Poster

Spring Festival Poster Design-How to Draw a Poster

How to design the title of the Spring Festival series of posters

How to design the title of the Spring Festival series of posters. Design ideas. Principles of poster design: 1. Highlight the theme; 2. Highlight the text; 3. Highlight the product; 4. Highlight products; 5. Highlight services; 6. Highlight features; 7. Highlight rhythm; 8. Highlight quality; 9. Highlight value. Poster design is an emerging industry based on the application of computer graphic design technology and was formed with the development of the advertising industry. The main feature of this professional technology is to use relevant design software on the computer, combined with the use characteristics of advertising media, such as images, text, color, layout, graphics, etc., to express the purpose and intention of the advertisement. Design software to express advertising purpose and intent. Poster design has the following basic characteristics: Advertising posters hope to attract the most attention from all walks of life. They can convey information to consumers in the most direct and specific way, thereby achieving commercial purposes. How to draw a poster

Take a poster promoting a festival theme as an example. The common drawing steps are as follows:

1. First draw a draft of the Spring Festival lanterns and firecrackers.

2. Next, use a black outline pen to draw the Spring Festival sign.

3. Then use a black outline pen to draw the shapes of the Spring Festival firecrackers. Pay attention to drawing the shapes of the Spring Festival firecrackers symmetrically.

4. Use red colored pens to color the Spring Festival lanterns, and use orange colored pens to color the decorative graphics of the Spring Festival lanterns.

5. Then use orange and red colored pens to color the Spring Festival brand graphics.

6. Finally, use orange and red color pens to color the Spring Festival firecracker graphics.

Poster design is one of the forms of visual communication. Through the composition of the layout, it attracts people's attention in the first time and obtains instant stimulation. This requires designers to combine pictures, text, colors , space and other elements are completely combined to show people the information they want to promote in an appropriate form.

The name poster originated in Shanghai. The word poster has evolved to 2013, and its scope is no longer just a special poster for professional theatrical performances. Like advertisements, it has the characteristic of introducing a certain object or event to the masses, so it is also a kind of advertisement. Posters are a very common form of posters. The language must be concise and the form must be novel and beautiful. In the design of traditional festival posters, which ones use high version of heart rate, and those use low version of heart rate?

In the design of traditional festival posters, which ones use high version of heart rate, and those use low version of heart rate?

Chinese We pay special attention to celebrating traditional festivals. On the day of the festival, posters representing the festive atmosphere will be posted on the streets in shopping malls. The strong festive atmosphere posters add a lot of atmosphere to the festival. Do you know how the designers designed and produced them? ?If you also want to know, just follow the tutorial below to learn.

1. Nowadays, more and more traditional festivals and foreign festivals are regarded as hot spots for brand marketing, and these program posters have also emerged as the times require. However, many students do not grasp the design of festival posters well, because the design is not too good. The vulgarity means that the picture lacks a festive atmosphere, lacks highlights and appeal.

2. Next, we will use case posters to explain in detail how to design atmospheric holiday posters, and allow many students to understand the thoughts and origins of creativity before designing the work.

3. Spring Festival posters. When designing Spring Festival posters, many designers often like to add some lanterns, moire patterns, or red fans, etc. If they are done properly, it will be fine, but if they are not done well, they will look tacky. , lacks class.

4. When I saw this case poster, at the beginning of the design of this poster, I saw a hangtag that was designed to combine with the Chinese knot.

5. Most of the Winter Solstice posters are like this. Dumplings and some atmospheric materials are placed in the background of the picture, and then text information is added. This effect is not wrong, but all of them appear to be homogeneous and lack creativity. and beauty.

6. After seeing this case poster, at the beginning of the design of this poster, I saw many cases and felt that the Winter Solstice should not only have those few things. More interesting content can be added to the Winter Solstice. Through this Design to make the Winter Solstice picture more interesting and attractive.

7. The Jingzhe posters are similar to the following ones. They are displayed in Chinese style and green scenes. There is no problem in essence. There are too many effects of knowledge, which are the same and lack highlights. .

8. When I saw this case poster, at the beginning of the design, in order to avoid distinguishing it from the common Waking of Insect posters, some beautiful insects were added because of the revival of all things, which has holiday points. It is more creative and recognizable inside.

9. Halloween Poster When I saw this case poster, at the beginning of the design of this poster, I didn’t want to display the jack-o-lantern in a large space, but wanted a sense of direction, so I selected some materials and synthesized them The design is integrated into one poster, and at the same time, in order to ensure a prominent sense of atmosphere, the picture elements are adjusted in terms of level and priority.

10. Most of the Mid-Autumn Festival posters use their own hands to hold up the picture. These are actually OK, but for most posters, they lack creativity.

11. When I saw this case poster, at the beginning of the design of this poster, I took into account the characteristics and scope of the festival, so I thought if I could start from some details, or use primary colors, and use Chinese-style scenes Depth, the overall effect of the picture is more attractive.

12. Beginning of Spring Poster This poster uses elements to split and combine the theme of the beginning of spring. It is a creative poster designed through reasonable layout and picture structure.

13. When I saw this case poster, at the beginning of the design of this poster, I found a material that was very consistent with the characteristics of the beginning of spring, so it was used as the visual subject of the picture.

14. Review the knowledge points explained in this lesson to summarize. Students can leave messages in the comment area below, and the teacher will reply according to your questions.

15.Thank you for watching.

The above tutorial is the design idea for holiday posters. The materials selected by the designer are fully integrated with the festive atmosphere. The poster form is more distinct and the theme is more prominent. Let everyone feel the festive atmosphere invisibly, which is inseparable from the designer's contribution.