Traditional Culture Encyclopedia - Hotel franchise - 7Days Inn 7Days Inn franchise hotel chain phone number

7Days Inn 7Days Inn franchise hotel chain phone number

1. Why is the 7 Days Hotel chain called 7 Days 2. Which company runs the 7 Days Hotel? 3. What star rating is 7 Days Inn? 4. 7 Days Inn customer service hotline Why is 7 Days Inn called 7 Days

As the first Chinese hotel group to be listed on the New York Stock Exchange, 7 Days Inn Adhering to the vision of allowing customers to "sleep well every day", we meet customers' core accommodation needs. The following is the content I brought about the name of the 7 Days Inn. Welcome everyone to read it!

The reason why the 7 Days Inn is called 7 Days

The 7 Days Inn is a hotel chain , headquartered in Guangzhou, there is no research significance as to why it is called 7 days, but the house prices for 7 days generally end with 7; for current members, no matter what channel you apply for the membership card, as long as you spend within two years Once, you can keep your usage period. From May to September 31, 2011, there is a promotion for new members to stay one night and get one night free. No matter you stay at any hotel for 7 days, you will check out the next day for one week and three months. You can get a free room in another place within the period. Please note that you must check in in person. Now if you successfully book online and check in successfully, you will get a 100 yuan voucher. If you prepay, you will get a 200 yuan voucher. The 7-day meeting is like a club. , all 7-day members have 18.5 million members so far, collectively known as 7-day club.

The development history of 7 Days Inn:

The 7 Days Inn Hotel Group was registered and established in 2005.

In March 2005, the first branch of the 7 Days Hotel chain, Beijing Road Branch in Guangzhou, opened. In April 2005, the 7 Days website was launched.

In April 2005, the self-developed central reservation system (CRS) and membership system were officially put into use.

In November 2006, it received capital injection from Warburg Pincus.

In May 2007, the number of chain stores nationwide exceeded 100.

In May 2007, 24-hour mobile phone text message reservation service was launched.

In September 2007, it was launched. US$95 million in financing from Warburg Pincus, Deutsche Bank and Merrill Lynch.

In October 2007, the 24-hour mobile WAP booking service was launched.

In October 2008, it received investment from Actis. Warburg Pincus of the United States invested US$65 million.

In November 2008, there were nearly 5 million registered members.

In September 2008, the first cross-regional alliance of economical hotel chains in China was established. Monthly Alliance", allowing regional small and medium-sized economic hotels to gain greater development space, and also allowing 7 Days Inn, currently ranked third in the country, to achieve rapid and low-cost expansion.

January 7 Days, 2009 The website ranked first in Alexa, the budget hotel chain website, and became the number one hotel website in the world.

The number of branches exceeded 300 in January 2009.

In July 2009. Tianguan.com launched a trial version of the "Happy Seven Days" SNS community

On November 20, 2009, the 7 Days Hotel chain was listed on the New York Stock Exchange, becoming the first Chinese hotel company on the New York Stock Exchange. p>In December 2009, the number of branches exceeded 400.

In 2010, 7 Days announced that it plans to conduct 100% direct sales in the future, which means to further reduce promotion costs and pass on the saved commissions paid for distribution to members.

As of December 2012, the number of 7 Days' branches has exceeded 1,500. Among them, the managed store business has developed rapidly and has taken the lead in exceeding 1,000 stores. 7 Days has become the fastest growing managed store business in China's economic hotel industry. brand.

On September 18, 2015, Plateno Group accepted strategic investment from Jinjiang International’s listed company

How to make money in 7 days

On the morning of May 10, 2012, 7 Days Hotel disclosed its performance report for the first quarter of 2012. The financial report showed that 7 Days Hotel continued its rapid growth in the past few quarters and its net revenue in the first quarter was RMB 545 million. , a year-on-year increase of 29.6%. Obviously, 7-day CEO Zheng Nanyan is very satisfied with this performance.

7-day’s obvious growth momentum should be attributed to its large-scale expansion.

It only took 7 years from the opening of the first store in March 2005 to becoming the second budget hotel brand in China with more than 1,000 stores.

Zheng Nanyan was originally an IT technician. Later, as everyone knows, the IT gene became a typical feature of this company. When 7 Days was founded, Zheng Nanyan led the team to develop a system platform based on IT information technology, which integrated the network, call center, SMS and store management systems to achieve instant booking, confirmation and payment functions and reduce costs. , and based on a unified IT system platform, each branch operation system has been constructed at the same time, which effectively improves management efficiency and reduces operating costs.

What is outstanding about 7 Days Inn is that it is an economical hotel chain that pushes low-cost control to the extreme. In Zheng Nanyan's view, the so-called "low cost" does not mean cutting costs endlessly to the point of harming the living experience of residents, but reflects real control and management. There is no water dispenser in the lobby of the 7 Days Inn because guests can check in immediately without waiting; 65% of its guests come from online reservations, reducing the proportion of phone reservations at the front desk, thereby reducing the number of front desk staff and call centers; it eliminates the need for Many common facilities in the guest room, such as cabinets and drawers, have been removed because guests rarely use them, but they have invested heavily in beds to meet the standards of a five-star hotel.

But then, how to control expenses in daily operations is even more difficult. In this regard, Zheng Nanyan calls it "sheep-herding management". He almost redefined the so-called low-cost concept in this industry.

Guests who stayed for 7 days will find that this budget hotel does look frugal enough: in addition to the front desk, the narrow lobby often also serves as a simple restaurant, and there are no newspaper racks or water dispensers in the lobby. —The reason is that the high efficiency of its front desk does not require guests to wait at all (according to regulations, the check-in time at the front desk should not exceed 3 minutes, and the check-out time should be controlled within one and a half minutes.

More Excellent cost control is hidden in the devilish details. In the 7-day guest room, the desk replaced the drawer and the wall shelf replaced the wardrobe. This not only saves costs, but also saves the waiter's time in tidying up the room, making the front desk faster when checking out. Faster; 7 Days will not be equipped with hair dryers in every room, but will be placed in the public area of ????every corridor for those who need it. Another way 7 Days can control costs that its peers cannot match is to use hair dryers as much as possible. The windows are so small that they are joked that the windows are "comparable" to prison bars. However, 7 Days' explanation is that because hotels are generally located in downtown areas, guests rarely choose to enjoy the scenery through the windows. On the contrary, the windows are larger. It means noisier. Of course, the small windows also save 7 Days the cost of large curtains.

However, 7 Days has invested heavily in creating a "good sleep every day" business hotel. The pillows in the bed room meet the standards of a five-star hotel. The bed size is larger than that of a hotel of the same level. Nutritious breakfast and anti-slip slippers are provided. It is also stipulated that the bath water should turn from cold to hot within 10 seconds. In the business king room, 7 Days has eliminated disposable items and provided a travel set of toothbrush and toothpaste

Unlike its peers who practice frugality, 7 Days has adopted an efficiency-improving approach to reduce unnecessary items. Expenditure, in the so-called low-cost control, more reflects the concept of "management". All of this is ultimately reflected in the price competitiveness of 7 Days: taking a double bed room as an example, 7 Days is 20 yuan lower than other hotels. " Budget hotels cannot provide as many special services as high-end hotels," said Wu Ben, an associate professor at Fudan University who is mainly engaged in hotel management and tourism resource management research. "What is commendable is that 7 Days has its own characteristics."

Which company runs 7 Days Hotel?

Seven Days Hotel Plateno Group Plateno Hotel Group (now known as "Plateno Group") is the founder of the famous hotel chain "7 Days Inn". Zheng Nanyan is the general manager of 7 Days Hotel Group, which was founded in 2005 and listed on the New York Stock Exchange in the United States on November 20, 2009 (stock code: SVN). . On June 27, 2013, 7 Days Hotel Group was delisted from the United States. On July 17 of the same year, it was privatized and acquired by Plateno Hotel Group. It was registered in the United States in November 2006. Warburg Pincus invested capital.

In September 2007, it received US$95 million in financing from Warburg Pincus, Deutsche Bank and Merrill Lynch. In October 2008, it received an investment of US$65 million from Actis Investment and Warburg Pincus. As of December 2012, the number of 7 Days' branches has exceeded 1,500. Among them, the management store business has developed rapidly and has taken the lead in exceeding 1,000. 7 Days has become the fastest growing brand in the management store business of China's budget hotel industry. 2. Zheng Nanyan’s personal resume: Born in Shantou in 1968. In 1991, he graduated from the Department of Computer Science of Sun Yat-sen University and entered the Computing Center of Guangdong Provincial Economic and Trade Commission. In 1993, he founded Laoye Computer Software Company, specializing in hotel management software and developing the Maxima Hotel Management System. In 2000, he joined Ctrip.com and served successively as vice president and general manager of South China, and vice president of marketing, in charge of national marketing. In 2005, Mr. Zheng Nanyan received venture capital, founded 7 Days Inn, and served as CEO. On November 20, 2009, 7 Days Inn was listed on the New York Stock Exchange, becoming the first Chinese hotel company on the New York Stock Exchange.

What is the star rating of 7 Days Inn?

7 Days Inn is not a star hotel, it is an economy hotel chain.

7 Days Inn is an economy hotel. For chain hotels, the hotel itself does not have a star rating. In terms of its own services and facilities, it is equivalent to being built according to three-star standards. Since its establishment in 2005, the 7 Days Hotel Group has developed rapidly. The total number of branches has exceeded 2,000, covering 300 cities across the country, becoming the number one brand in China's economic hotel industry.

Advantages of 7 Days Hotel Chain

1. Service attitude. The 7 Days Inn chain is completely different from the slightly rigid and standardized services of traditional hotels. 7 Days Inn advocates employees to practice creating touching and happy services with heartfelt happiness to serve hotel customers. We believe that only happy and satisfied hotel customers will have a long-term future for the company.

2. Complete facilities. 7 Days cleverly uses smart technology and space layout, integrating high-speed wifi, integrated sockets, music and smart TVs, WeChat interaction, and leisure tables and chairs for guests to enjoy. Leisurely working and meeting friends easily.

3. Sanitary conditions. The 7 Days Inn takes every hygiene step as a standard and requires all employees to wash and disinfect their hands thoroughly before coming to work, every two hours. The public areas of the hotel, lobby, elevators, corridors, etc. will be disinfected once, and all accessible facilities in the room will be cleaned and sterilized with professional disinfectants to achieve one-for-one disinfection for each guest.

Seven Days Hotel Chain. Customer Service Hotline

7Days Hotel Official Website Customer Service Hotline: 4008740087.

7Days Group Holdings Limited is a Chinese hotel company headquartered in Creative Park, Haizhu District, Guangzhou. Zheng Nanyan is a member of 7Days Group Holdings Limited. General Manager of Tian Hotel. Founded in 2005, it was listed on the New York Stock Exchange on November 20, 2009 (stock code: SVN.

As the first Chinese hotel group to be listed on the New York Stock Exchange, 7 Adhering to the vision of allowing customers to "sleep well every day", Tianjin Hotel is committed to providing clean, environmentally friendly, comfortable and safe accommodation services to value-conscious business travelers to meet the core accommodation needs of customers on December 31, 2011. There are 944 hotels in 141 cities.

7Days Group Holdings Limited (7Days Group Holdings Limited) is one of the brands of Plateno Hotels Group. It was founded in In 2005, it was listed on the New York Stock Exchange (stock code: SVN) on November 20, 2009. On June 27, 2013, 7 Days Hotel Group delisted from the United States.

On July 17 of the same year, it was privatized and acquired by Plateno Hotel Group. 7 Days Inn adheres to the vision of allowing customers to "sleep well every day" and is committed to providing clean, environmentally friendly, comfortable and safe accommodation services to value-conscious business travelers to meet customers' core accommodation needs.

Fold the management concept of integrating IT into management

Zheng Nanyan, the founder of 7 Days, is a computer major. He founded a computer software company and worked for Ctrip Travel Network before setting up his own business. , founded the 7 Days Inn chain.

Since its establishment, Zheng Nanyan and his team have established an IT electronic information technology platform and continued to innovate, making it the core competitiveness of the hotel.

Different from other hotel IT systems that only focus on room reservation services, the 7-day e-commerce system now covers all aspects of hotel management, such as central reservation system, material planning management system, store management system, central hotel management system, etc. Reporting system and so on. As a result, it has more advantages in cost control and system management and control. These may seem simple, but they are difficult to copy.

The 7-day central reservation system (CSR is one of the few hotels in the industry that can accept 5 reservation modes: Internet, telephone, WAP, SMS and mobile client at the same time.