Traditional Culture Encyclopedia - Hotel franchise - How to name a hotel?

How to name a hotel?

A good hotel name can not only make the first-time guests forget about the hotel, but also leave a deep impression on the hotel brand and increase the chances of customers coming again. For the name of chain hotels, the author has the following views.

1, the hotel name is better in two words and three words. Hotels are consumer goods that customers often change. The name is short and concise, which is easy to leave memories for customers. The next time you have accommodation needs, you will follow the name. The word "two" or "three" is more fluent in Chinese names, which is also conducive to expressing the meaning in the name.

2. The name of the hotel should have the warmth of home. I hope customers are far away from home, tired and need a place to rest. Which client is looking forward to going home to rest? If the hotel name can convey the warmth of home to customers, the hotel will increase the sense of closeness in the hearts of customers, especially those who visit for the first time.

3. The name of the hotel should reflect the commercial characteristics and distinguish it from the small hotels in the street. Hotel names should be graded, elegant and exquisite, so as to reflect the characteristics of business and leisure hotels.

In view of the above humble opinion, the author divides the names into two-character names and three-character names, which is insulting to my talent and I hope it will be helpful to your hotel naming.

Sanzi Hotel is named:

1, Hongrenju Business Hotel Chain

Personally, I think three names can better express the connotation of hotel names and are easier to remember. "Hongren" is not only the embodiment of hotel grade, but also the embodiment of customer identity. "Home" means home.

2. Guests of business hotel chains

"The customer is God", the customer is a "distinguished guest", and those who come to the (nearby) hotel are also "distinguished guests".

3. Yibin Home Business Hotel Chain