Is the album design graphic design?

According to the customer's corporate culture and marketing strategy, graphic designers rationally arrange the three composition relationships of picture album (printed matter) and the visual relationship of picture elements, so as to achieve the purpose of promoting corporate brands and products.

Album is one of the advertising media for enterprises to promote their own culture and product characteristics. It is a business card of an enterprise and belongs to printed matter.

Zhonghui Design Original Works

The content includes the general situation of product shape, size, material and model, or a series of general situations of enterprise development, management, decision-making and production.

There are many kinds of picture books. Depending on the thickness of the classification, there may be hundreds of different types of picture books. Here, the design types of 14 album are sorted out from the perspective of industry.

1. Celebration album: It embodies the concepts of celebration, reunion, optimism and nostalgia.

2. Annual report of the enterprise: In view of the overall presentation of the enterprise workflow this year, design is generally a big scene to show memorabilia, which generally requires designers to have a profound cultural background.

3. Sports picture books: Fashion, dynamism and convenience are the characteristics of this industry, which are slightly different according to different industries.

4. Company photo album: It reflects the internal situation of the company, and the design requirements are relatively calm.

5. Hospital picture books: stable, generous, safe and healthy, giving people a sense of harmony and trust, and the design style requires people's lives.

6. Drug picture book: The design is unique, and the hospital uses it according to consumers (the consumers are deans, doctors, nurses, etc. ); For pharmacies (consumers are hospital administrators, shopping guides, in-store doctors, etc.). ). The design style should be adjusted accordingly for different purposes.

7. Medical Device Album: Reflect the functions and advantages of the product from the performance of the product itself, and then convey the product information to consumers.

8. Food picture books: It is required to start from the characteristics of food, reflect the characteristics of vision and taste, induce consumers' appetite and achieve the desire to buy.

9. Enterprise photo album: The design requirements are concise and bright, combined with the characteristics of IT enterprises, integrated with high-tech information, reflecting the industry characteristics of IT enterprises.

10. Property Album: Make corresponding designs according to the sales situation of the property, such as opening, image promotion and property characteristics. This kind of album design requires fashion, avantgarde, harmony and humanistic environment.

1 1. Hotel Album: It is required to reflect the feeling of luxury and enjoyment, and use unique elements in the design to reflect the quality of the hotel.

12. School picture books: According to their uses, they can be roughly divided into image publicity, enrollment, graduation souvenirs, etc.

13. Clothing Album: Pay more attention to the grade, visual and tactile needs of consumers, and at the same time, according to different clothing types and styles, the design styles are also different, such as leisure and tooling.

14. investment promotion album: it embodies the concept of investment promotion, shows its own advantages and attracts investors' interest.

15. The design cover of the advertising company brochure is concise, which can directly reflect the company brand and product information.