Traditional Culture Encyclopedia - Hotel franchise - Celebration activity planning
Celebration activity planning
Main idea:
Provide an operational plan for the opening ceremony of xxx Hotel.
Goal:
Add joy, let the leaders, guests and consumers present enhance exchanges and mutual understanding, and contribute to the opening ceremony. Enhance the visibility and brand effect of xxx hotel.
Xxx Hotel Opening Ceremony Purpose
1, warmly celebrate the opening of xxx Hotel.
2. Create a warm and comfortable dining and accommodation environment, and enhance the visibility and reputation of the hotel.
style
1, the whole place is set off by a relaxed, cheerful and lively atmosphere.
2. Pay attention to the atmosphere, generosity and simplicity.
Xxx Hotel Opening Ceremony Agenda
1 and 9:00- 10:00 invite guests to the hotel, sign their names at the sign-in desk, wear corsage, and be led to the rest place by the usher.
2. 10: 10 Please gather at the square in front of the hotel signboard. At the same time, all the hotel managers and employees stood in the square in work clothes and participated in the celebration ceremony with the guests.
3. 10: 18 Ask a deputy director of the bureau to preside over and declare the official opening ceremony of xxx Hotel.
The hostess arranges her work according to the host's time.
Two leaders (to be determined) were invited to unveil and cut the ribbon. At the same time, gongs and drums roared, firecrackers rang, salutes rang and balloons were released. Set off cold fireworks
Please speak to Zhong Ju.
City leaders are invited to speak.
The hotel leader gave a thank-you speech.
The host announced the end of the ceremony and the hostess (accompanied by the hotel manager, etc.). ) Invite leaders and guests to visit the hotel.
1 1: 30, the celebration banquet officially begins, and leaders and guests are invited to dine.
After dinner, bureau leaders and hotel leaders greeted the guests outside the hotel gate.
5. Full-time camera shooting and photo tracking. Make a DVD promo.
The second activity time of celebration planning: XX year165438+1October 8.
Venue: Gaoshi pc Stone, Global Stone and Taxinggang Stone.
Planning and Undertaking: Fengqiu Li Qing Nan 'an Company (Diandian Xiqing Nan 'an Chain Store)
Planned time: XX year 65438+1October 28th.
Planning purpose:
We will integrate special products and special festival services to plan and undertake a grand groundbreaking ceremony for your enterprise, aiming at promoting your unique culture, promoting popularity and promoting the overall improvement of corporate image.
Arrangement of the rostrum: (Roman style, podium, leadership stop sign, push desk, stereo, microphone, bonsai, red carpet)
1. The microphone of the rostrum is arranged in front of the rostrum for the leaders to speak.
2. The microphone on the right side of the podium is arranged for the host to introduce the leaders and guests.
3. Background of the rostrum (renderings scheme).
Sign-in desk: (miss etiquette, sign-in desk, tablecloth, sign-in card, guest corsage, welcome corsage, tent, gift)
The guest check-in desk can be placed at the start-up door of the enterprise, and a hostess can be arranged at the door to bring corsage to the guests in time. (At the same time, there are military bands, prestige gongs and drums to welcome guests, dragon and lion dances, chest dances and other performances.)
On-site atmosphere layout: (balloon launch, colorful flags, red carpet, electronic salute, royal salute, military band, majestic gongs and drums, balloon flying, chest dance, dragon and lion dance team)
1. There are four royal salutes and six electronic salutes on the left and right sides in front of the rostrum. When the leaders push up the auspicious pole and announce the start of construction, these salutes will be released.
There is a small balloon hidden behind the background of the rostrum. When the leader pushes the auspicious pole to announce the commencement, the balloon will be released.
3. There are 8 cold fireworks on the podium, which are released when the works are published.
4. Two double dragon arches are placed on both sides of the rostrum-symbolizing the meaning of the enterprise "flying dragon in the sky, brilliant tengda". There are four golden earth waterfalls under the archway, and there are four characters of "foundation laying ceremony".
There are arches, balloons, colorful flags, red carpets and bonsai around the rostrum.
6. Place colored flags and balloons around the project and beside the road to create a strong publicity atmosphere and shape the overall image of the enterprise.
7. Put the forklift trucks with 10 to 15 on the left side of the podium.
8. There are two bathrooms 300 meters away from the rostrum.
On-site atmosphere building:
Through the special atmosphere arrangement, the dress of the etiquette lady, the band's performance support, dragon and lion dance, balloon foil, royal salute, golden ball and electronic salute to highlight the atmosphere.
Ceremony flow: (exact time to be determined).
165438+1The site layout was completed at 5pm on October 7th. (except for electronic salute, royal salute, military band, majestic gongs and drums, breast-beating dance, dragon and lion dance team and hostesses).
165438+1October 8: At 7:30 in the morning, all things and personnel at the site were in place. (Including electronic salute, royal salute, military band, majestic gongs and drums, breast-beating dance, dragon and lion dance team, and hostesses)
165438+18 October: 8:00 a.m., please ask all personnel to check all the equipment on site (including whether the power supply is sufficient, audio debugging and other issues).
165438+1October 8th:
At 8: 00 am-10: 30 am, the guests were introduced by the hostess. (wearing a corsage)
10:30- 10:40 The host introduced the situation and enterprises of Gaoshi pc Stone, Huanqiu Stone and Taxinggang Stone.
The host announced the graduation ceremony.
From 10:45 to 10:50, the host announced the official start of the groundbreaking ceremony. (Please invite leaders of the Stone Association, provincial leaders, municipal leaders and enterprise leaders to publicize the auspicious pole. )
At this time, the release of royal salute, electronic salute, small balloons and cold fireworks, music played by military bands, magnificent gongs and drums, dragon and lion dance performances, trucks and mud shoveled out at the same time, pushing the foundation laying ceremony to a climax.
1 1:30, the host announced the end of the groundbreaking ceremony.
1 1:35 lunch (Ming Chaoda Hotel)
This activity:
The first purpose of the groundbreaking ceremony is to be as simple and clear as possible, grand and warm.
Article 3 of celebration planning 1. Layout of the main venue
1. Guest chairs are neatly placed on both sides of the main venue of the ceremony, with a passage in the middle, covered with a brand-new red carpet, leading to the rostrum.
2. The main stage is made of steel and wood structure with a brand-new red carpet. On both sides of the podium are two sets of high-power JBL full-frequency main listening stereos;
3. There is a VIP table, a VIP table and a VIP chair in front of the main stage. The VIP table is surrounded by yellow velvet and white tablecloth. There are colorful flowers and table cards on the table.
4. In the golden section of the podium, there is a podium, a simple and generous stainless steel podium, colorful podium flowers and two German Sennheiser microphones;
5. The main background of the ceremony is set behind the rostrum, with the main color or festive color of the enterprise as the main background, and the theme of the event is solemn and elegant;
6, miss etiquette on both sides of the main stage, guide the guest speech,
Second, the activity process
At the sign-in desk, the etiquette lady and the staff of your company are responsible for the guests' sign-in, wearing corsage for the guests, distributing gifts and guiding the important guests to the VIP lounge.
At the main venue, the etiquette ladies lined up neatly at the entrance to welcome guests, and the stereo played festive music.
12: 00 The project leader will check whether all the equipment on site is arranged in place as required.
12: 30: Re-check whether all the equipment and small items on the site are in place, and arrange the flow of staff (such as whether the pen is in place, and whether some important and necessary small items not mentioned in the project list are in place).
13: 00: The staff again checked whether there were any omissions in the personnel arrangement during the ceremony; The person in charge arranged the on-site staff to take their positions, and the festive background music began to play. All equipment and staff at the ceremony site are ready.
14: 30, guests arrived at the ceremony site one after another, and security guards guided the guests to stop, and reserved parking spaces for important government guests and important leaders of the Head Office. At the entrance of the ceremony, the lion danced happily to welcome Chinese and foreign guests.
15: 00 The host asks the guests who are not seated to take their seats and prompts them to set their mobile phones to conference mode.
15: 05 lion dance leads customers to gather in front of the stage through lion dance.
15: 10 ceremony officially started. The host made an opening speech and introduced the important guests attending the ceremony one by one.
15: 15 The moderator invited Chairman X to give a welcome speech; Miss etiquette guides the government leaders to make a speech; Miss etiquette guides the guests to speak; The etiquette lady guides the customer representative to speak.
15: 30, the host invited heather to play and invited government officials and the president of the company to make the finishing touch for heather. Then, heather danced and spoke very well in front of the distinguished guests.
15: 35, the host invited all the guests to unveil the ceremony, and all the guests jointly unveiled the ceremony with festive background music. At the same time, fireworks, drums and dragons were set off, and colorful smoke celebrations ended in a climax. )
15: 45, the lucky draw began, and the first and second prizes were drawn by the leaders such as General Manager X and presented to the winners, who took a group photo as a souvenir.
15: 55 Free car viewing, media interviews, refreshments, fruits, etc.
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