The world-class design award was crowned, and Xinbang Luwen Wunvzhou Resort Hotel won the German iF design award!

A few days ago, the final selection of the 2022 iF Design Award came to a successful conclusion. Xinbang Lv Wen Wuzhou Resort won the German iF Conceptual Design Award in 2022. It is reported that this * * has more than 65,438+00,000 entries from 57 countries/regions. Wunvzhou Resort got 330 points in the final evaluation, and won the award with more than 60 points.

Recognized by international authorities,

"Oscar" in the field of design

The German iF Design Award was founded in Germany 1953. This award is awarded annually by Hannover Industrial Design Forum, the oldest industrial design institution in Germany. The selection criteria are extremely strict. After more than half a century's development, the German iF Design Award has become the weather vane of the global design community, and is known as the "Oscar of industrial design".

The iF Design Award, together with the German Red Dot Award and the American IDEA Award, is called the three major design awards in the world and is recognized as one of the most important awards in the global design competition. It highlights the excellent design and high-quality experience of the award-winning works, represents the quality that consumers can trust, and is famous for its award-winning concept of "independence, rigor and reliability". Winning this award means that the product design has won the most authoritative "recognition" in the world.

Adhering to the "initial heart",

A promise to live a better life

Xinbang Lv Wen belongs to Jiangxi Xinbang Industrial Group, which is a cultural tourism enterprise with creative cultural tourism service as its core. At present, the company has laid out two large-scale cultural tourism projects in Jiangxi Province, Gexian Village Resort and Wunvzhou Resort. The scenic spot is based on "slow life on vacation" and takes contemporary life aesthetics as the core concept to realize a better life through cultural tourism.

In 2020, Gexian Village Resort, the first masterpiece of Lv Wen in Xinbang, was officially opened to the public. Through cultural guidance, commercial introduction, night tour detonation, star guidance, cross-industry introduction, high-speed rail drainage and other measures, the project has produced a huge sensation effect in the province and surrounding markets and has become a dark horse in Jiangxi's cultural tourism industry.

In 2022, based on the study of consumers' lifestyle in the post-epidemic era and a deep understanding of tourism consumption demand, travel mode and holiday quality, Xinbang Lv Wen will soon open in Wuyuan, the most beautiful village in China, with the ancient myths and legends of Wuyuan, "five women Tian Fei" and "five gods of wealth" as the cultural main line, becoming another "utopia" belonging to the ideal life of contemporary people after Gexian Village Resort.

Born,

The Festival Aesthetics of Wunvzhou

Whenever people mention Wuyuan, they can't help but see a large sea of golden rape flowers. In fact, Wuyuan is a paradise with excellent scenery except rape blossoms. The forest coverage rate in Wuyuan County is as high as 82.6%. Not only that, the air quality here is good. It is clear water and blue sky for most of the year, and PM2.5 is kept within 30 all the year round.

Wunvzhou is located on the Xinjiang River, the "mother river" of Wuyuan. While protecting the regional cultural heritage and regional cultural ecology, through modern design techniques and international vision and height, the life aesthetics in Huizhou culture will be excavated to the extreme, and the traditional Huizhou celebrities, folk art and context will be integrated, which will become a brand-new benchmark for Huizhou cultural tourism and form a Huizhou cultural town worth revisiting for a lifetime.

The resort is centered on three theme islands: Music Island, Wuxian Island and Fangyan Island, surrounded by Wunv Lake and Wuxian Caishen Lake, plus nine areas: Tourist Service Center, Four Seasons Water Park, Huishi Street, Flower Seabird Garden and Hotel Group. It has created six major formats, such as live performance, parent-child amusement, cultural attractions, hotel exhibitions, food and beverage, and leisure shopping. The overall construction takes secluded and leisure life experience as the core, features high-end holiday, highlights the creation of landscape space, and creates a quiet and three-dimensional beautiful holiday life.

250,000 square meters of exquisite Huizhou architecture with white walls and tiles and staggered eaves and teeth. Wunv Lake is blue and blue, and Qingshiban Road in Huishi Street is quiet and long ... Here, you can eat and drink, take your time, walk around in the moonlight, talk about life and ideals, and then slowly understand here.

it's over