Traditional Culture Encyclopedia - Hotel franchise - Why are roses so expensive on Valentine's Day?
Why are roses so expensive on Valentine's Day?
"This may be the most expensive year in more than a decade." On February 13, the owner of a flower shop on Shaoshan South Road in Changsha told the reporter. Near Valentine's Day, flowers have reached the peak of sales, but many consumers have found that this year's Valentine's Day roses are more than a few dollars more expensive than usual. Many stores also admit that the price of flowers on Valentine's Day this year is indeed much higher than in previous years. The reporter learned in the interview that the main reason for the continuous rise in flower prices is the decrease in flower supply this year. Average price of a Valentine's Day rose 18 yuan. "A rose 7 at ordinary times, a 8 yuan. I remember last year 10 yuan. How can it be 19 yuan this year? " On February 13, a man asked in a flower shop in Shaoshan South Road, Changsha, while choosing a Valentine's Day bouquet. The shopkeeper said apologetically that the price of flowers rose after the year, so the price was naturally much higher than in previous years. Finally, the man chose 1 1 rose, two lilies and three sunflowers, and finally settled out a total of ***278 yuan. "This year's flowers are too expensive to send." ? This flower shop is not the only one. In the past two days, the reporter randomly visited a number of flower shops in Changsha and found that the price of flowers generally rose this year. The price of a rose ranges from 15 yuan to 25 yuan, and popular sunflowers, tulips and lilies also cost 13 yuan to 22 yuan. A shopkeeper bluntly said: "Tomorrow (February 14), if you go to see it, a rose will cost at least 20 yuan. Even after the festival, 15 yuan. " During the interview, many florists said that there were more rainy weather in Kunming, Yunnan and other flower producing areas last winter, and the temperature was generally lower than in previous years. The decrease in flower production led to the increase in price. In addition, New Year's Day and Spring Festival are relatively concentrated this year, and the demand for flowers has also increased compared with previous years. At present, the market is in short supply, and the epidemic situation and Spring Festival travel rush have limited the flow of people and traffic to some extent. Many factors have combined to cause the price of flowers to rise. The market demand has not dropped significantly. Although the price of flowers this year is much higher than in previous years, with the blessing of the festive atmosphere, many stores told reporters that this year's sales volume was basically the same as in previous years, with no obvious decline. In recent days, Changsha flower shop has placed roses in the most conspicuous position. Ms. Tao, the owner of a flower shop, told the reporter that, as in previous years, 9 and 1 1 rose bouquets are more popular, among which 9 rose bouquets cost 188 yuan and1rose bouquets cost 228 yuan. "Because this year is expensive, a customer came to me a few days ago, shook his head and left. I didn't dare to buy more when I felt finished, but when I really arrived, the sales volume came up at once. I still have several big orders of 99 roses here. " In addition, in order to promote sales, the store has also come up with new methods. The reporter saw in many flower shops that there were many small and exquisite bouquets on the counter. This small bouquet is often composed of one or two eye-catching flowers such as roses, sunflowers and violets, with eucalyptus leaves and starry sky, and finally a string of lights. The price is around 50-80 yuan. "Holidays still have a sense of ceremony. Although it is a little expensive, it is worth it to make your wife happy. " Consumer Mr. Ma said.
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