Traditional Culture Encyclopedia - Hotel franchise - Is Yanlin Hotel a national chain?

Is Yanlin Hotel a national chain?

Yes

Yanlin Hotel Co., Ltd. was registered in mainland China in July 2009. It develops economic hotel accommodation products as a chain. The Yanlin Express Hotel also opened in the same period. Since its opening, there have been 13 direct-operated stores and 2 foot bath clubs across the country, with a total investment of 100 million yuan.

Chain hotels refer to hotels that operate under a franchise business model. Chain hotels generally have a nationally unified brand image recognition system, a nationally unified membership system and marketing system, and the prices are very advantageous in comparison and are in line with popular consumption. .