During the Spring Festival, the sales of national key retail and catering enterprises were about 82 1 100 million yuan, a year-on-year increase of 28.7%.

Screenshot of the website of the Ministry of Commerce.

China. com February 18 According to the website of the Ministry of Commerce on June 17, according to the monitoring of the Ministry of Commerce, from New Year's Eve to the sixth day of the first month (February1-17), the sales of key retail and catering enterprises nationwide were about 82 10/0 billion yuan.

During the Golden Week of 20021Spring Festival, faced with the new situation of epidemic prevention and control and on-site Chinese New Year, the national consumer market showed many new features and changes. Non-contact and less gathering of safe consumption have become * * *, reservation system and peak-shifting leisure vacation are widely respected, and multi-level, diversified and upgraded consumer demand such as home shopping, online vacation, door-to-door service and suburban play has been released, and the consumer market has shown great vitality.

Commodity consumption is favored. On-site Chinese New Year promotes a substantial increase in household goods consumption. Traditional products such as gift boxes for new year's goods, household appliances, snack foods, seasonal clothes and fitness equipment are selling well. In addition, the Spring Festival coincides with Valentine's Day, and the consumption of high-quality goods such as gold and silver jewelry, beauty products, flowers and gifts is particularly strong. During the Spring Festival, the number of jewelry, clothing, communication equipment and household appliances monitored by the Ministry of Commerce increased by 160.8%, 107. 1%, 39.0% and 29.9% respectively compared with the same period of last year, and the sales of fitness equipment on some e-commerce platforms increased by 49% year-on-year. The sales of flowers in Xiamen and other places increased by more than 30% compared with last year. The sales of retail merchants monitored by large payment institutions increased by 76.5% year-on-year. Sales of key monitoring enterprises in Henan, Tianjin, Guizhou, Ningxia and Sichuan increased by 68%, 64%, 43%, 23% and 20% respectively. Sales of communication equipment, high-grade daily necessities and automobile products of key monitoring enterprises in Liaoning, Jilin and Zhejiang have doubled. According to the monitoring of relevant institutions, the average daily passenger flow of shopping centers in first-and second-tier cities nationwide 10 increased by more than 200% year-on-year, reaching the level of 86% during the Spring Festival of 20 19.

The performance of new consumption is bright. The prevention and control of epidemic situation has led to the rapid growth of safe and intelligent consumption, and the development of contactless transaction services has accelerated. Online shopping for new year's goods, "Cloud Festival" and digital red envelopes have become the new trend of this year's Spring Festival. With the help of online shopping, express delivery and other channels that don't fight, local Chinese New Year people and relatives in their hometown send each other new year's goods. The Ministry of Commerce, together with relevant departments, instructed local and enterprises to launch the "National Online New Year Festival", and the online retail sales in the first six days of the holiday exceeded 120 billion yuan. With the popularization and application of new technologies such as 5G and 4K, more and more people "cloud" the New Year anytime and anywhere. People in Hebei, Fujian, Shandong, Guangxi, Gansu and other places watch fireworks, visit temple fairs, enjoy lanterns, visit relatives and friends, buy new year's goods and feel the taste of the year. Yunnan, Guangdong, Hubei, Heilongjiang, Dalian, Xinjiang, Tibet and other places have launched activities such as "a mobile phone to visit the business circle", "online cloud flower market" and "online new year's goods". Online coupons and offline discounts have benefited local Chinese New Year people a lot. Tens of millions of digital red envelopes have been distributed in Beijing, Shenzhen, Suzhou and other places, allowing local people to take the lead in enjoying the special "gift package" brought by smart technology.

Catering consumption is booming. During the Spring Festival this year, catering enterprises, on the basis of epidemic prevention and control, enriched and upgraded dishes, innovated online and offline business models, and strived to provide safe, high-quality and diverse catering services for consumers, especially local Chinese New Year people. Food and beverage consumption is hot, the sales of New Year's Eve package and semi-finished New Year's Eve takeaway are hot, and the offline catering performance is also very eye-catching. During the Spring Festival, the sales of catering merchants monitored by large payment institutions increased by about 1.3 times year-on-year, and the online catering consumption of some take-away platforms increased by more than 2 times. On New Year's Eve, take-away orders of some platforms increased by 70% year-on-year, with Beijing, Shanghai, Shenzhen, Guangzhou and Chongqing ranking in the top five. The sales volume of Qingdao online New Year's Eve dinner package has nearly tripled year-on-year. Some time-honored catering enterprises have also accelerated their launch. The take-away sales of some restaurants in Beijing increased by more than 1 times, accounting for more than 50% of the revenue. Many restaurants in shopping centers and business districts all over the country are hard to find and business is booming. The turnover of key monitoring catering enterprises in Shanghai, Anhui, Qinghai and Shaanxi increased by 79.0%, 40.5%, 2 1.0% and 18. 1% respectively.

Leisure in the neighborhood is very popular. On-site Spring Festival local tours, Zhou Bianyou, short-distance go on road trip, parks, scenic spots, museums, cinemas, ski resorts and other places of leisure and entertainment have increased significantly, and bookings for resort hotels and homestays in the suburbs of the city are hot. Relevant data show that during the Spring Festival, accommodation consumption in suburbs such as Yanqing, Miyun and Huairou in Beijing increased by more than three times compared with the same period of last year, and that in suburbs such as Chongming, Qingpu and Jiading in Shanghai increased by more than two times. Jiangsu, Inner Mongolia, Shanxi, Hunan, Jiangxi, Hainan, Ningbo and other places hold various cultural performances, cultural exhibitions and folk tourism activities to provide more choices for the masses in the New Year. A number of domestic films were released, detonating the Spring Festival movie market. During the Spring Festival, the national box office revenue exceeded 7 billion yuan, setting a record for the same period in history. Only one and a half months after the beginning of this year, the box office of movies has exceeded 654.38+0 billion yuan, nearly half of last year's total.

The quantity of daily necessities is sufficient and the price is stable. The market of daily necessities in all parts of the country is abundant in goods and varieties, and the price tends to be high and stable. According to the Ministry of Commerce's monitoring of key retail enterprises and 100 large-scale wholesale markets of agricultural and sideline products in 36 large and medium-sized cities nationwide, the retail and wholesale prices of grain in February 17 decreased by 0. 1% and 0.4% respectively compared with that before the festival (February 10). The retail and wholesale prices of edible oil were flat, dropping by 0.1%respectively; The retail and wholesale prices of pork increased by 0.4% and decreased by 1.5% respectively. The retail and wholesale prices of beef decreased by 0.5% and increased by 0.4% respectively; The retail and wholesale prices of mutton decreased by 0.4% and increased by 0.8% respectively; The retail and wholesale prices of eggs decreased by 0.4% and1.7% respectively; The retail and wholesale prices of vegetables increased by 1. 1% and decreased by 1.9% respectively.